View Full Version : $11 lawns
Today I went to give an estimate for a neighbor of an existing customer. It is a small property 5000 sq ft minus house and drive. I told the lady $20 my minimum charge. She said the guy who cut it last year only charge $11. I told her I wouldn't even try to compete with that price. She thought the other guy was cheap. I have been cutting lawns on that street for 12 years and started out at $15 I have 5 other lawns on the street the other guy has only one.
After talking to the lady for a while she told me who the other guy was. I know him to see he lives a block and a half away from me. Him and his son each have a truck trailer and newer equipment. I feel like smacking this guy in the head and telling him he is an idiot for charging so cheap. On the other hand I could sub lawns out to him and make good money for doing nothing. I could also tell him what he should be charging and tell him about lawnsite to educate the jerk. What would you do?
Greenkeepers
04-20-2001, 07:34 AM
You did your part, now pick up and move on. It's not worth stooping to his level...
Charles
04-20-2001, 07:45 AM
On the other hand i dont see how you make a living with only 20$ mininum charge. 20$ x 28% (income tax) leaves you with $14.40 - fuel and other expenses. I know we have write offs but they are only 5 cents on a dollar
ronslawncare
04-20-2001, 07:47 AM
he probally that cheap because he thinks hell get more biz. dont smack him in head because he could be a asset to you.if he likes working so cheap use him on lawn restorations, clean ups ,ect. but leave him away from mowing your lawns hell probally underbid you and swipe some customers theres alot of cheapys out there quality second money first.thats why if they dont want to pay 30-35 a average 100 by 100 lawn i dont want to know ya.theres guys that get 15 a cut same lawn and theres guy that get 40.00 cut ... i talk to this older guy he been in business for 20 years he averages 20 a cut regular 25 on larger he said give the mowing to them for cheap bang them for everything else but the only way that works is contract work .to me it is stupid i charge reasonabley high for everything. that what works for me .why loose out charge everything accordingly ..
OBRYANMAINT
04-20-2001, 11:34 AM
not much you can do, he will not outlast the professionals
Dan Stoms
04-20-2001, 01:58 PM
I've run across the same mentality. They think they're making good money $20.an hr. But they just don't see the over head. They could be making a good living working 9-10 months out of the year (not that much competition),but one guy I know works nights at the Waffle House. If he would just raise his prices maybe we could all make a living doing what we love to do and not have to work so hard.
Twotoros
04-20-2001, 04:05 PM
Chip , where do you live,Yakima,PA? Sounds like this hole.
Charles, I have a twenty min. and have got none of my bids this year. How do I make a living . I'm not anymore. Prices aree going down down down here. Plus there is a drought in the works. actually I hope the dry spell may run the lowballers out of town. I can only hope. The big lawnboys in town only have 28$ min. so you guys that make good $$ can count your blessings.
Leave the $11 lawns for the 11 year olds!
eslawns
04-20-2001, 09:51 PM
I have $25 minimum for single family homes, and $20 for townhomes. I have several of these. One takes less than 10 minutes, start to finish. That's $120 an hour. I'll take that every trip of the train. One summer I had 8 of these in one court, and charged the ones in the middle $15. 3 ends, 5 middles all from start to finish longest day was 67 minutes when the grass was long and I cut it twice. 5 x $15 is $75, 3 x $20 is $60 for $135 for a little over an hour's work. Every situation is unique.
Chip - ask her why she is talking to you, then, if the other guy is willing to do it for less. Low price = low quality. Simple as that. I tell people up front that I won't be the lowest bid - I'm selling quality and customer satisfaction.
Mick
GREG R
04-20-2001, 11:38 PM
When a customer tells me that
"the last guy cut it for $---"
I tell them, "You better keep him and
treat him nice because I can't come
close to that price. I would be out
of business really fast. What other services
does he he preform for you?"
Get them talking and sell your business
to them, quality and dependability at a fair
price.
CT18fireman
04-21-2001, 01:23 AM
There could be another reason. I still cut my mother's neighbor to what amounts to free. She always gives me a little something but I do it casue she was my first customer and since I am cutting moms I might as well do hers casue the yards are open. This does not mean I do not do a quality job. This guy may have a reason for chargin her cheap. If you can't compete then walk away. Don't hold anything against him. In this business I have found it is better to get along with the competition whether they are new or been around for years. In the long run concentrate on your work, give honest prices and do a good job and you don't have to worry about losing people to a low bid.
When a customer complains that a bid is way too high, I tell them you're lucky you don't live up north, you would be paying double that! and then thank them, and walk away. I don't have time to argue over a dollar or two. Unfortunatly down here the market will not bear northern prices, but I still make what I consider, a decent living. My wife works, makes decent money, and carries all the health ins., so that is a BIG help.
Charles
04-21-2001, 07:54 AM
The problem with taking a cluster of jobs around here is that most will not sign contracts due to weather factors. And all yards do not grow at the same rate as others so you may have to make seperate trips to cut in the same area. So what started out as a great deal for u suddenly sucks. Customers will call you and say their yard doesnt need cutting that week but their next door neighbors does and you had started off as a package deal and then the argument would begin lol. So thats why I dont discount for packages. This year is looking like a drought year too just like the past 4 years :(
powerreel
04-21-2001, 01:33 PM
Charles we are in a quasi el nino year up here. I have a tan,(for a seattle dweller a tan is a greyer shade of white skin) no rain and talk of no irrigation- also no water in resturaunts unless you ask! imagine, Pacific Northwest a desert!
Back on topic: charge per cut and don't drop prices just because you are mowing the house next door, people move and such!
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