View Full Version : first new customer from 1000 flyers
ChadsLawn
05-17-2001, 03:10 PM
I have put out over 1000 over the past few weeks.Yesterday I got a call saying they want an estimate on there lawn.I ask how did they hear about me.They said from the flyer I had taped to there mailbox.I had a smile from ear to ear because it the first call I have ever had from a flyer.I gave them 2 bids.1 for per cut and another per month.They she said for now alls I want is 1 cut till I talk to my husband.At this time I still have not cut this lawn nore did she know what kind of work I did..I went there today to give her,her 1 cut.As I was finishing up she came home..After I got done I knocked on the door and asked her to walk around the lawn with me to see how I did..She liked it a lot..
She called her husband the night before(out if town)and he said to go ahead and hire me for the monthly deal.And again inside my head I had a smile from ear to ear.My motivation has just been boosted by 100%
:D Whooooooooooooooooooooooooohoooooooooooooooooooooooooooooo :D
:blob3:
racerdave
05-17-2001, 03:38 PM
congratulations are in order for you!:)
I will pray that this is the first of many new clients you will receive.
Toroguy
05-17-2001, 04:18 PM
Way to go!
It was a nice touch taking the walk around the lot with the customer.
You closed the sale!
ChadsLawn
05-17-2001, 08:46 PM
thanks guys ^^^^^bump^^^^^
Holloway Lawns
05-17-2001, 10:41 PM
FLYERS WORK I have put out around 250 and had 3 calls got all 3 and they are very happy with my service and are going to recomend me to frinds. I am going out in the am to put more flyers out ther. Be carfull about putting flyers in or even on a mail box could be a Fed offence. I place them at the front door. Good Luck.
CSRA Landscaping
05-17-2001, 10:44 PM
Way to go, Chad! Glad to hear that you're picking up more customers! I think I'm going to try the doorhangers soon. I'll let ya know how they work.
gogetter
05-18-2001, 01:40 AM
I had heard that a 1 percent response to advertising was about the norm. I found this to be pretty darn close.
I put out just under 700 flyers and received 8 calls. Got 5 seasonal accounts, 2 single side jobs (hedge trimming), and a one time cut (which later backed out 'cause they bought a mower!).
So that's almost 100% close on calls. Not bad.
Got another 300 or so flyers to put out yet (hate doing it though). Hopefully get another 3 (or more) jobs from them!.
I credit the great information that I've received here on Lawnsite.com with helping me close those deals! Thanks Lanwsite and it's contributors!
MATTHEW
06-16-2001, 06:06 PM
I get a little better results when I place the
price right on the flyer. I just leave a slot like
this... Lawn Maintenance $______ per visit
You might also want to add a slot for edging, that
way you can add a couple of bucks to the stop. For
me,almost everyone wants it!
lawngirlfl
06-16-2001, 07:00 PM
with our lack of rain in this part of florida that is great. In a month or so when it really starts to rain do it again and it should produce many more new customers. Probably more than you can handle
LAWNGODFATHER
06-16-2001, 08:28 PM
I guess i'm greatfull my father has a good photocopy machine because I get most of my work from flyers ,word of mouth, or my father
I don't see the need for some of the yellow page ads that range from $1,500 to 15,000 per a year and they compeat with almost 100 or so just in the lawn mantanence section
flyers, word of mouth referal will get you the best qualty client your going to get most yellow page ad caller are going to be price shoppers you don't need to waist you valueable time with
if you have a truck put signs on the side or on the side of your trailer
flyers will get you a better closing sale rate almost 75% for me
when I have time do put them out or even serve them
lots of luck dude the LAWNGODFATHER
Alright! First client...congrats! :)
I hope you have more coming in soon.
I got lucky last year...first flyer run consisted of 75 measly flyers in my neighborhood and I received a call the next day. Went and talked to the lady and landed the job. Did the post-cut "walk around" with her and chatted..turns out that her last lawn guy had quit unexpectedly and she called 6 other people she knew that this guy also cut and gave me the glowing recommendation.
They all hired me within 2 days of her phone call. 7 accounts which I still today...plus the referrals they have given me over the last two seasons all from that 1 flyer! :D
If you dread the "flyer run" (I did) try this:
Place a small ad in you community/neighborhood newspaper...I did it this spring at $14 a week and it reaches about 5000 homes and businesses. So far i've picked up 6 new "choice" accounts (good lots, good pay, high visibility) and passed on about 10 "crappy" ones. The ad has paid for itself many times over.
Spending a little time being nice to your clients will bring you the jobs too.
Good luck and happy mowing!
bubble boy
06-16-2001, 09:52 PM
I find community newspapers work great as people, especially the elderly, love using local companies.
lines like
"specializing in the Springfield area"
"serving springfield residents since 1990"
seem to work well. staying local helps cut drive time as well.
For those that hate dropping flyers try a postal drop. although a larger % of people will throw your flyer out, you can offset this with a high volume of flyers. In canada you can specify the postal code which you want do drop in, and its not to expensive. i imagine you can do this in the states as well, but im not sure
Randy
06-16-2001, 10:02 PM
Way to go Chad.Way to be.Hope all gos well:)
...yeah, Bubble Boy is right.
All of my 27 clients are within a 10 minute radius of my house. Great for rainy days, emergency fixes, and potty calls. :D
My ad and flyers both state "Proudly Serving The Madison And Goodlettsville Area" right under my logo.
I think the "old timers" in the area like that. They feel like you are part of the community...one of their own. ;)
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