View Full Version : What are some selling strategies you guys use?
10-22-2008, 12:44 AM
In selling lights, garland and wreaths what are some ways that you guys use to present your value to the customer? For instance if i was doing a job and went to the neighbors with garlands or wreaths. Thanks for the info
10-25-2008, 01:27 AM
The only way to sell this business is to use products that folks can't get locally. 3000 hour bulbs, ultra nice garland and wreaths ( we use Holiday Bright Lights Noble), Bows for wreaths, light links, starbursts, etc. I bring many of these items to the first appointment to show the customer the value of hiring a professional. It works for me.
10-25-2008, 02:56 PM
Agreed! We are an all LED company, still the only one in the state.. so that helps. i bring big box store lights with me and show how much better our LED's are than them...
Are commercial business' able to write this off as a marketing expense? If so that should help in the sell.
10-25-2008, 06:24 PM
Yep. You can also write off your own house and any other houses you do for free as advertisment for your own company.
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