View Full Version : Name importance
PRECISION LC
03-04-2002, 04:34 PM
Do you think a good creative name is good for getting your name out there, verses "Bob's mowing" a generic name.
Lawns2nv
03-04-2002, 05:32 PM
I always think its better to use a creative name. I think it stands out more verse a generic name. I also think a creative name looks more professinal. but thats my.02
I agree with Lawns2nv on the names Tom, Dick & Harry lawn service does not sound profressional. I remember a while back there was a post asking what some of the Names of LCO you saw or remember. I posted a few names and so did a lot of other people. Why not search this post for some good names you might find one you like. Good Luck
walker-talker
03-04-2002, 09:19 PM
Just don't choose PROGRESSIVE TURF MANAGEMENT & LANDSCAPES
I just settled on that name last week!
MATT
keifer
03-04-2002, 09:55 PM
Creative is the way to go. I think it is more easy to remember plus looks better on a shirt.
mowahman
03-04-2002, 10:08 PM
My foreman saw this one once "3 Shmucks and a truck". Pretty much says it all. 3 guys in a truck doing the 3 man jam, getting jobs. That was about 6-7 yrs. ago adn I still can remember them.
At least its catchy !
CSRA Landscaping
03-04-2002, 10:35 PM
Here, there's a company called Budge It Movers. One called Mow-It. One out in Beech Island called Three Boys Building Doghouses. :laugh: The movers had my favorite name. ;)
I think a name is important. If I look at a business name and it conveys the wrong message to me, I won't even waste my time considering that business. Most things that I try to avoid have to do with being the lowest cost services, etc. Jeff's Mowing just didn't seem to me like it would resonate with the folks that live around here, which is what you want: A short, simple message contained in your business name that makes folks want to call you. Credibility in the name, if you like.
I remember seeing a company named "Me & Tex Lawncare". The graphic was good and the truck and equipment was top of the line.
Ron
What about Elliott's Lawn Service. It's all in the name.
Elliott's
Lawn
Landscaping
Irrigation
Ornimental
Turf
Tree
Service
Or do i need to change to something else like Tri-State Landscape Maintinance or Top 10 Lawns, Bama Lawn & landscape Mant. Tri-State L&L Asso. Bama Lawn Care.
What u think.
LAWNGODFATHER
03-05-2002, 01:58 AM
CHAN market it that way, and NO ONE WILL FORGET IT. That's gooooood.
Simple, sweet, catchy message makes a good name.
3 men and a truck moving is one huge moving co here.
2 men and an old lady, for an LCO
Right above it is 2 men and an old hag. I was wondering if they were related.
Look at it this way some of the largest companies have some basic names.
Big Jims mowing etc.. Yes very large franchise.
Big Jims Gutters
Big Jims Whatever.
JimLewis
03-05-2002, 02:15 AM
When I look around at contractors and tradesman who have successful companies I see a lot of names where they use the last name or maybe a regional name and then the kind of business they do. Here are a few examples of some very successful companies in our area that everyone knows;
Christiansen Electric
Teufel Landscape (34th largest in the nation according to Lawn and Landscape)
Willamette Landscape Services (Willamette being the valley we live in).
All Oregon Landscaping
Jackson Painting
etc....
Point being, if you like to make it simple like this, it can work out just fine. It's proven a thousand times over to work.
But if you want to be creative, you can do that too. Just don't get too silly or goofy. 'Budge It Movers' is cute and catchy. So are names like 'Nature's Way Landscaping' or 'ProGrass'. But not many people want "3 shmucks and a truck' in front of their house every week.
My personal belief is that whatever you do, it should tell any customer immediately what it is you do. So include words like "Landscaping", "Landscape Management", "Turf Maintenance" etc. in your name.
Bob Minney
03-05-2002, 02:27 AM
Mow-Mart ;)
BigJim
03-05-2002, 02:41 AM
the names Tom, Dick & Harry lawn service does not sound profressional. ."Jims Mowing "is the biggest mowing franchise business in the world,must be something right with the name.Don't try using it though the big boss would get real angry:blob2: Pick a name,stick with it and promote it.
jeffyr
03-05-2002, 06:34 AM
Actual Business names :
Ark and Spark Electric
Goldie Locks Bagel Shop
Curl Up and Dye (hair salon)
Once read they stuck in my head. 2 of them have been out of business for a while and their names come to mind right away. Although "Goldie Locks Landscaping" will get you more laughs than anything !
walker-talker
03-05-2002, 09:45 AM
Originally posted by Bob Minney
Mow-Mart ;)
Hahahaha.......thats funnier than hell!!!....lol
But I like it!!
There is a very successful moving company here called "2 guys and a truck"......there was a big write up in the newspaper about their success.
Do you remember the movie "Field of Dreams".....this just popped in my head......."grow it and I will come"......i'll let that one go!!!
MATT
I'm sorry to be the oddball but I have always used my full name followed by "lawncare". Nothing "cute and catchy". I am always turning work away. I have never advertised, other than the signs on my truck. My work is by word of mouth. I think people will remember your work more than your name. I do agree though just using your first name sounds a little cheap. IMO. No matter what name you use, just do the best quality work you can at a fair price. Good luck.
Runner
03-05-2002, 10:43 PM
I always had the idea of having a laundromat, but with a bar attached to it so people could have a drink and socialize while doing their laundry. I would call it "Suds and Duds".:D
gtlss71
03-05-2002, 11:09 PM
They have one of those here "Scrub Pub" I'll be using McMullen's Mowing & More
Nebraska
03-06-2002, 01:33 AM
Here's a local near us: Grass Kick'n Lawns.
Little rough for me.....?
AGG Lawn Maintenance
03-06-2002, 09:10 AM
Does the name really matter??? Look at Brickman. I know a guy that used just his first name for years. He is a millionaire!!! Sometimes it takes a min. to get to that point. Look at AT&T. Your work is your reputation your reputation is your work.
Travis
Daleman
03-06-2002, 10:12 AM
Just registered my name a month ago, Lowell Lawncare and Landscape. (town I live in is Lowell). My accountant gave me a funny name idea MOE'S LAWN :) Get it
walker-talker
03-06-2002, 12:54 PM
I agree with Travis, your name is just a way of remember your work, good or bad!
That simple!
MATT
Grass_Slayer
03-06-2002, 01:36 PM
how bout "grass slayers lawn service" its great isnt it sticks in ur head and stuff
and "push and grunt dozer service"
Ken Schneider
03-06-2002, 07:53 PM
So what do you all think about the co. name
TURFSURFER
Lawn Service
:D :blush:
LawnLad
03-06-2002, 10:58 PM
A name is important... and it depends on your target market. Lawn Lad has worked against us as we've tried to grow past our neighborhood image. It worked when we were kids... and we get work now because of our professionalism and reputation.
When I was in college at Miami Univ., my brother and I started a conservative independent paper, The Miami Review to agitate campus politics. What fun. Anyways, the following year I started a vallet laundry service (wash & dry clothes and dry cleaning - subbed all the work out). I didn't want my name associated with the laundry business due to the politics, and besides, what girl wants to imagine some group of guys doing their laundry? So I named the business Libby's Laundry - conveyed the female touch, used an illiteration (maybe like Lawn Lad), and kept my name out of it. I had autonomy when I needed it. The name stuck with people - the logo and professionalism helped too.
Bottom line - be professional, come up with a name that says what you do, and my personal recommendation... use a logo that is simple, memorable and represents your service.
Greenstar Services
03-07-2002, 01:35 AM
Don't expect the phone to ring because of the name .To be successful you must provide quality service, and be great at public relations.That also includes networking.
sheppard
03-07-2002, 06:02 AM
Some of these posts were too funny. Now for something boring and mundane.
I chose Salter Lawn Care, Inc. because my family is very well known in Tallahassee. Lots and lots of contacts- it has payed off numerous times.
Whatever you choose makes sure it is based on the likelyhood that many potential customers will recognize and remember your name.
Although I have not done this yet, I'm of the opinion that people, especially businesses will remember a web site better and quicker that a phone #. So on my sign I considering adding my URL along w/ a ph. #.
Cordially,
Sheppard
Speaking of names:
Someone placed a doorhanger on my mailbox yesterday for a lawn service. The name of the business is "In His Name Lawn Care" and they used a big green cross for their logo. There is also a picture of two people kneeling (working?) in a flower garden.
If it didn't say 'lawn care' and list their services I would have mistaken it for a 'church revival' flyer.
Anyone else seen any 'religious-themed' names out there? This is the first one I've seen around here?...and we are deep in the Bible Belt.
LawnLad
03-07-2002, 08:01 AM
At a local greasy spoon there is a flyer on the cork board for "Faith Movers".... Movers that you can believe in. No crosses that I know of.
PRECISION LC
03-07-2002, 09:24 AM
I beleive that when someone or a lco makes a statement like that you are targeting a certain market. That is on a whole nother level, religiosly. What if you denomination goes against another person, I beleive that it would hurt you more than help you taking that big of a stand. But thats what I think.
walker-talker
03-07-2002, 10:45 AM
I have not seen LCO's with a religious name, but I have seen ads in the paper stating "We are a Christian lawn service"....something like that. I was mowing for a lady (new customer) and we got on the subject of religion and she invited me to her church, I told her I went to church down the street (a Catholic church). A week later she cancelled my services because I charged too much. Who knows?
I don't agree with people using their religious beliefs to "push" their business. I seems to me that they are "using" God to make themselves look better than others. Personally I don't think that people care what your religious affilations are, they just want affordability, dependability and quality, and this is what I advertise. Interesting subject though!
MATT
Nebraska
03-07-2002, 01:29 PM
We advertise in a directory called the Christian Business Directory. We do it to reach a segment of the market that will base their decision on extraneous factors. It has worked to give an edge with that market. Yet we do not otherwise advertise or discuss our beliefs unless asked. It rarely will come up with the exception of the prospects that contact us as a result of this directory and even the majority of those prospects will not bother you with it. Their is a segement of the "born-again" Christians that are very judgemental. That goes against the basic tenants of Christianity, Judiasim, Islam etc.. For those you'll only get their business if you go to their "Church", even if you hold the same basic belief system.
UTM-PIKE
03-07-2002, 02:03 PM
I saw something funny last summer on one of my competitors trucks thats kind of catchy.
LAWN RANGER
"When you dont want no mow"
As for me, Im going to stick with the name (mine is THAXTON Lawn and Landscape) People recognize it better and it doesnt sound cheesy like "Bobs Cuttin". The name is known around town and has a good rep.
Hey Thaxton,
Are you at Middle Tenn Univ? "Once a Pike Always a Pike"
Phi Phi. Just curious, Graduated from APSU "Let's Go Peay"!
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