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JFGLN
04-05-2011, 11:03 PM
I own a lawn service and I recently opened a small garden store which specializes in organic garden supplies. Business has been slow in the store but has been good for the lawn service with the increased visibility. I appreciate the conversation here and I'm looking for ideas on products and marketing.

Thanks

Smallaxe
04-06-2011, 09:22 AM
That is a fun idea... What do you have now?

You could add berries and other exchange items that some people bring in, and you take a profit on what is sold there. That would ignite interest throughout the gardening communittee. I wouldn't make a big issue about "Official Organic Certification" rather a discussion between buyers abd seller about cultural practices... Keep it Simple is very successful around here... but there are no real organically minded markets in our area... Just a thought... :)

zopi
04-06-2011, 09:28 AM
Get into permaculture....and maybe sponsor a small farmers market...slow food and small farmers...
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Smallaxe
04-06-2011, 09:53 AM
Plant exchange... is another one...

What is meant by "Permaculture"???

JFGLN
04-06-2011, 10:11 AM
That is a fun idea... What do you have now?

You could add berries and other exchange items that some people bring in, and you take a profit on what is sold there. That would ignite interest throughout the gardening communittee. I wouldn't make a big issue about "Official Organic Certification" rather a discussion between buyers abd seller about cultural practices... Keep it Simple is very successful around here... but there are no real organically minded markets in our area... Just a thought... :)

So far we have organic products from Dr. Earth, Pharm Solutions and Earth Harvest(:waving: Hi Bill). We have some pottery and garden art. Behind the store is a small fenced area, say 1500 sq ft, where we have some shrubs and perennials. Out front we have a sign up advertising aeration. Its been great for that part of the business. I aerate on Saturdays and I'm booked for the rest of April.

Keep the ideas coming. I like the berry idea. I don't know what Permaculture means but I will look it up.

ICT Bill
04-06-2011, 03:36 PM
So far we have organic products from Dr. Earth, Pharm Solutions and Earth Harvest(:waving: Hi Bill). We have some pottery and garden art. Behind the store is a small fenced area, say 1500 sq ft, where we have some shrubs and perennials. Out front we have a sign up advertising aeration. Its been great for that part of the business. I aerate on Saturdays and I'm booked for the rest of April.

Keep the ideas coming. I like the berry idea. I don't know what Permaculture means but I will look it up.

right back at ya, thanks we appreciate the business :waving: :waving: :waving:

JFGLN
04-26-2011, 11:29 PM
Still looking for ideas? We have had a wet and cold spring so far. Business is slow in the store. Here is a pic of the inside.

Marcos
04-27-2011, 01:35 AM
I own a lawn service and I recently opened a small garden store which specializes in organic garden supplies. Business has been slow in the store but has been good for the lawn service with the increased visibility. I appreciate the conversation here and I'm looking for ideas on products and marketing.

Thanks

My instinct is with something 'nichey' like this, you're probably going to need to rely quite a bit on word-of-mouth by happy customers in order to be successful.

I suggest that you think about the concept of personalizing your business / services to each & every person that walks inside your door.


A few ideas 4U to ponder:

1) Garden Weasel - No doubt the most laughed-at but at the same time, the most under-estimated hand tool ever invented! To really market this tool, you ought to have impromptu demos around your shop in both turf applications as well as the tools' original target market: landscape/garden cultivation.
2) garden hose siphon kits - for use in drawing liquid concentrates (such as semi-concentrated compost tea or molasses, etc) to a more diluted, ready-to-use Mr. homeowner lawn-sprayable dilution rate.
3) Victor / Woodstream Out-O-Sight mole traps (they rock!)
4) Mulch / compost forks.......(and suits-of armor... as potential add-on sales!) :laugh:

Sounds like a blast!
Good luck to U!

JFGLN
04-27-2011, 10:10 AM
My instinct is with something 'nichey' like this, you're probably going to need to rely quite a bit on word-of-mouth by happy customers in order to be successful.

I suggest that you think about the concept of personalizing your business / services to each & every person that walks inside your door.


A few ideas 4U to ponder:

1) Garden Weasel - No doubt the most laughed-at but at the same time, the most under-estimated hand tool ever invented! To really market this tool, you ought to have impromptu demos around your shop in both turf applications as well as the tools' original target market: landscape/garden cultivation.
2) garden hose siphon kits - for use in drawing liquid concentrates (such as semi-concentrated compost tea or molasses, etc) to a more diluted, ready-to-use Mr. homeowner lawn-sprayable dilution rate.
3) Victor / Woodstream Out-O-Sight mole traps (they rock!)
4) Mulch / compost forks.......(and suits-of armor... as potential add-on sales!) :laugh:

Sounds like a blast!
Good luck to U!

Thanks for the ideas. I think the mole traps are illegal in Washington State. I have a "mole guy" I call who charges $75 per mole.

JFGLN
09-26-2011, 11:35 AM
Boy did I pick the wrong time to open the store. Business has been slow but we have been keeping up with the overhead so far. We did a home show last month which really helped get our name out there. Turns out that our best selling product is outdoor cedar furniture.

I'm stilling looking for product ideas. Any ideas for Christmas gifts for gardeners?

ICT Bill
09-26-2011, 05:10 PM
Boy did I pick the wrong time to open the store. Business has been slow but we have been keeping up with the overhead so far. We did a home show last month which really helped get our name out there. Turns out that our best selling product is outdoor cedar furniture.

I'm stilling looking for product ideas. Any ideas for Christmas gifts for gardeners?

a group we sell to in FL does a class once a week and invites people in from all walks of life to speak, authors, local legislators, organic cooks, organic farmers, you get the idea. It has gotten so popular that they had to add on a room just for the lectures. it not only promotes your business but also promotes other local businesses around you, its good to reach out and give back and people buy a few things while they are there.
and yes I have spoken there once while in the area

Smallaxe
09-26-2011, 07:50 PM
Boy did I pick the wrong time to open the store. Business has been slow but we have been keeping up with the overhead so far. We did a home show last month which really helped get our name out there. Turns out that our best selling product is outdoor cedar furniture.

I'm stilling looking for product ideas. Any ideas for Christmas gifts for gardeners?

From the POV of a mid-westerner perhaps the thing to promote is an umbrella... I'm working on a home remedy for getting to my garden in the rain, and especially a combination vine hut and internal bench shelter that makes sense and works well...

Christmas in Wisco is dead evergreen branches, so I can't help much there... :)

JFGLN
09-27-2011, 10:11 AM
From the POV of a mid-westerner perhaps the thing to promote is an umbrella... I'm working on a home remedy for getting to my garden in the rain, and especially a combination vine hut and internal bench shelter that makes sense and works well...

Christmas in Wisco is dead evergreen branches, so I can't help much there... :)

It rained all day yesterday yet hardly anybody uses an umbrella in Washington State.

JFGLN
09-27-2011, 10:13 AM
a group we sell to in FL does a class once a week and invites people in from all walks of life to speak, authors, local legislators, organic cooks, organic farmers, you get the idea. It has gotten so popular that they had to add on a room just for the lectures. it not only promotes your business but also promotes other local businesses around you, its good to reach out and give back and people buy a few things while they are there.
and yes I have spoken there once while in the area

Should I send a ticket?:)

StoneFaced
09-27-2011, 03:00 PM
I like the idea of Permaculture. With consideration to the trends that lie before us involving economy & food, I think this is a great time to start experimenting and offer products and support to people, in order to become more self sufficient and less reliant on the system.

The cost of food is increasing rapidly and will continue to do so. Food availability may become a whole issue of its own, in the near future.

One thing that I would do, is start creating that awareness. I think from a timing standpoint, people will be more inclined to listen, as this awareness is growing rapidly, more recently.

Just a few ideas off the top of my head:

1. build an email list, send out monthly news letters. Many great topics & sources to draw from. Especially during the off season...gear them for early spring.

2. offer products that typically might not be found at the home centers. Grow systems, grow tents, lights, heirloom seeds, various growing mediums, hydroponics, books, etc...

3. The workshop/seminar idea is a fantastic one. People get bored in the winter months...keep them inspired.

4. I really believe, a lot of people would like to do more w/ organics & gardening in general, but get frustrated or don't know where to start. Be the resource for guidance.

5. Check out the food preppers communities on youtube, a lot of growth in the past couple of years. Consider building or working w/ a cannery, and offer workshops & supplies for that as well. Lots of great stuff to check out on youtube.

Best of luck!

Snapper12
09-29-2011, 10:29 PM
Howabout worms and worm farming accessories. Not only is it good for the earth, you also have all the fish bait you can handle.

RussellB
09-29-2011, 10:35 PM
have you tried selling on the Internet? Seems like you could reach a lot more people.
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