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View Full Version : Advertising on open trailer


unkownfl
02-14-2012, 06:15 PM
How are you guys advertising on open trailers? I'm not just talking about throwing a sign on the gate as you can't even read it when you're working when most people are interested in doing business with your company.

Landscape Poet
02-14-2012, 08:48 PM
How are you guys advertising on open trailers? I'm not just talking about throwing a sign on the gate as you can't even read it when you're working when most people are interested in doing business with your company.

Interested in the replies you may get.

rreyn1812
02-15-2012, 09:13 AM
I put 3 signs on my open trailer (16 ft). I only put the services provided (lawn, tree & bush-hog services + phone #) on each side, and just "Lawn Care" + phone number on the gate facing behind the trailer. I made the signs myself out of 5 ft X 1 ft pine painted black with the letters/numbers (4 inch) routed out and painted white. Personally I did not want to put a lot of $$$ into really fancy signs. I don't have any signs on the truck.

I usually get 2 to 3 calls per season off the trailer signs. I've gotten responses while sitting at Taco Bell, driving down the road, and just sitting and mowing a yard. One time, the temp was about 103 deg. and we were working on a yard and I had 3 cars in a line wanting me to take care of their yards. Some last, and some don't, but depending on where you are located, I don't believe you need super fancy signage, etc. What counts most is the quality of your work, and how you interface with your customers. I work for little old ladies with postage stamp yards, and for others with million dollar estates. About 90% of my customers state that they have not ever had the quality of service that we provide, and the other 10% just want their yards mowed as cheaply as possible.