Advertising

[Classic Lawn]

If anyone can help i was wondering when it would be a good time to start advertising. we still have snow on the ground and are suppose tp be getting a lot more. i dont want to get them out to early but yey not to late. i 800 fliers to get out think its rnough or do i need more, and paper add.

thanks Jeremy

[Mark McC]

If anyone can help i was wondering when it would be a good time to start advertising. we still have snow on the ground and are suppose tp be getting a lot more. i dont want to get them out to early but yey not to late. i 800 fliers to get out think its rnough or do i need more, and paper add.

thanks Jeremy

Hey Jeremy,

You might want to re-evaluate whether you're looking at the head or the tail of the donkey.

When I look at a season, I decide on how many accounts I want to pick up. Assuming 1% of the homes I hit with flyers will sign up, I need to multiply the number of clients I want by 1,000 to get the number of fliers I have to distribute.

Two points about the content of a flyer:

1) Keep it brief. Don't bomb them with how wonderful you are or all the services you offer. Offer one or two services at most.

2) Include a call for action. If you give them a deadline to take advantage of a small discount ($25 is usually enough to do the trick), people might call. If all the flyer says is $25 dollars off for a full-year service agreement without giving a deadline to get the discount, many people will put the flyer someplace, forget about it, and discover it later...after they've signed on with someone else.

The $25 thing is just an example, by the way.

[packerbacker]

Hey Jeremy,

You might want to re-evaluate whether you're looking at the head or the tail of the donkey.

When I look at a season, I decide on how many accounts I want to pick up. Assuming 1% of the homes I hit with flyers will sign up, I need to multiply the number of clients I want by 1,000 to get the number of fliers I have to distribute.

Two points about the content of a flyer:

1) Keep it brief. Don't bomb them with how wonderful you are or all the services you offer. Offer one or two services at most.

2) Include a call for action. If you give them a deadline to take advantage of a small discount ($25 is usually enough to do the trick), people might call. If all the flyer says is $25 dollars off for a full-year service agreement without giving a deadline to get the discount, many people will put the flyer someplace, forget about it, and discover it later...after they've signed on with someone else.

The $25 thing is just an example, by the way.





I agree with everything but #1. You want people to know you offer a wide variety of services. Thats the point of advertising. To get people to buy your service and make them believe you offer more then the next guy.

[Mark McC]

I agree with everything but #1. You want people to know you offer a wide variety of services. Thats the point of advertising. To get people to buy your service and make them believe you offer more then the next guy.

Not if your principal motive is to generate phone calls. Long-winded messages get trashed in a hurry. He wants new clients. Unless he's offering a full suite of services and is not interested in anything other than full-service clients, he's better off stimulating a seasonal interest. Who cares in spring if he offers leaf removal? Nobody, that's who.

[Classic Lawn]

Here is what my flier looks like. Its a pdf you may have to scroll to the bottom of the page to see. Dose anyone have any tips on when to start advertising theres still snow on the ground and more to come I'm worried if i get the fliers out when there is snow on the ground people are just going to disregard the flier b/c of the snow factor.

Jeremy

[packerbacker]

Not if your principal motive is to generate phone calls. Long-winded messages get trashed in a hurry. He wants new clients. Unless he's offering a full suite of services and is not interested in anything other than full-service clients, he's better off stimulating a seasonal interest. Who cares in spring if he offers leaf removal? Nobody, that's who.





Because thats what is called a spring cleanup. Customers want to know they can count on you for a full year of service and they wont have to be looking elsewhere in fall for somebody else. If you put all the services you offer on a flier or advertisement they wont have to take the time to call you and ask if you do something or worse yet not even bother to call you and call someone else. Who cares...the customer, thats who!

[Mark McC]

Jeremy,

I like the look. It's clean despite having a long list of services. Not sure why it's only half a page, unless you're going with a flyer that's half a letter-size piece of paper. Overall, I like the look.

I still feel it needs a call for action, though. If you were to ask someone working for an ad agency, or a professor teaching advertising at the local university, they probably would tell you that a call for action boosts the response rate. Why not maximize your returns?

[Mark McC]

Because thats what is called a spring cleanup. Customers want to know they can count on you for a full year of service and they wont have to be looking elsewhere in fall for somebody else. If you put all the services you offer on a flier or advertisement they wont have to take the time to call you and ask if you do something or worse yet not even bother to call you and call someone else. Who cares...the customer, thats who!

Up to a point, you have a point. Some do. Some do not. Again, if he's interested ONLY in customers who want to contract out that entire suite of services, great. However, if he ALSO wants customers who want just mow/edge/trim, why bother? The former will call anyway. The latter group will be put off by any notion that they have to sign on for the whole enchilada.

Again, going back to the point about message clutter. PEOPLE WILL NOT READ DISSERTATIONS!!!! If you don't keep it brief, you're losing people, period. I can't imagine that this is a disputed point in an age notorious for media saturation.

[Classic Lawn]

Mark
Reasoning on the 1/2 sheet is b/c i have a limited amount of money this year for advertising. thought i could get more out of less. i understand what ur saying about the call for action i will add that to the next set of fliers that i print. do u think there is too much on the flier.

Jeremy

[Mark McC]

There is nothing in the world wrong with using half a page. I think it's more effective than a whole page and cheaper. Don't change it.

[packerbacker]

Up to a point, you have a point. Some do. Some do not. Again, if he's interested ONLY in customers who want to contract out that entire suite of services, great. However, if he ALSO wants customers who want just mow/edge/trim, why bother? The former will call anyway. The latter group will be put off by any notion that they have to sign on for the whole enchilada.

Again, going back to the point about message clutter. PEOPLE WILL NOT READ DISSERTATIONS!!!! If you don't keep it brief, you're losing people, period. I can't imagine that this is a disputed point in an age notorious for media saturation.





How do you know what a potential customer wants and what they dont want until they call you???? If you do landscape lighting and you dont put it on your flier or ad, people who want that service will look right over you.

And there are tons of ways of making a flyer "neat" looking and still getting your point across.

Customers need to know what you offer, thats why they call you. Some cutomers may want fertilizing but not mowing. Some may want mowing but dont want the yard cleaned up in the fall. They have to know what you offer in order to call you.

[Mark McC]

How do you know what a potential customer wants and what they dont want until they call you???? If you do landscape lighting and you dont put it on your flier or ad, people who want that service will look right over you.

And there are tons of ways of making a flyer "neat" looking and still getting your point across.

Customers need to know what you offer, thats why they call you. Some cutomers may want fertilizing but not mowing. Some may want mowing but dont want the yard cleaned up in the fall. They have to know what you offer in order to call you.

Do you have to list EVERY service? No. Your flyer can say "We offer basic lawn care to full landscape maintenance." So far so good?

As for not knowing what they want until they call you, thank you for reinforcing what I said earlier. The idea is to generate calls! Capisce?

[Classic Lawn]

packerbacker

I advertised for the thing i know how to do and do well. I don't want to advertise for something I'm not sure of and get a call and do a bad job
dose anyone have any advice on the timing issuse with the snow.

Jeremy

[packerbacker]

Do you have to list EVERY service? No. Your flyer can say "We offer basic lawn care to full landscape maintenance." So far so good?

As for not knowing what they want until they call you, thank you for reinforcing what I said earlier. The idea is to generate calls! Capisce?





No i dont "capisce". I list everything i do. Most people dont know what "basic" lawn service entails. LCOs really have to dummy things up for the common customer so they can understand it.

I can guarantee if you put out flier that says

"Basic Lawn Service"

and i put one out that says

Mowing
Aerating
Verticutting
Overseeding
Fertilizing
Landscaping
Water Gardens


Im going to generatate 10X the calls you do.

And i didnt reinforce anything you posted. I would never agree with someone who puts out a flier that says "basic lawn service" The only people i see doing that are 15 year olds looking for an extra 50 bucks for beer money on a Sat night.

[packerbacker]

packerbacker

I advertised for the thing i know how to do and do well. I dont want to advertise for something iam not sure of and get a call and do a bad job

Jeremy




And there nothing wrong with that at all. But try to make it more appealing to the eye. Your selling yourself . If your a good business man then you will get the business.

[marko]

Nice ad. Put the call to action on there though as stated before (2 free mowings if signed up by ????) or the good ol (Early bird special). You must create urgency to make the customer act. Instead of getting out 5,000 to 5,000 houses, consider doing 1600 to the same houses 3 times between now and May/June

[packerbacker]

Nice ad. Put the call to action on there though as stated before (2 free mowings if signed up by ????) or the good ol (Early bird special). You must create urgency to make the customer act. Instead of getting out 5,000 to 5,000 houses, consider doing 1600 to the same houses 3 times between now and May/June





Agreed, you want to be repetitive. Most people wont remember 1 flier but they will remember 3. Keep at it. Hit them once every couple weeks for a month or half or so. Concentrate on 2-3 neighborhoods to keep your routes tight.

[Mark McC]

Im going to generatate 10X the calls you do.

And i didnt reinforce anything you posted. I would never agree with someone who puts out a flier that says "basic lawn service" The only people i see doing that are 15 year olds looking for an extra 50 bucks for beer money on a Sat night.

I don't know how you can possibly know you're going to "generatate" ten times the number of calls my flyers would. I like these unsupportable assertions. For the record, the first 1,100 flyers I did last year generated 37 calls, a response rate of 3%. How about you? Are you getting a 30% response rate?

[Classic Lawn]

packerbaker
i can what u r saying but there is nothing i can do about it right now. it will be somthing that i change on my next flier. no one is going to call for over seeding or any other general service's listed cause they dont think that they are available.

Jeremy

dose anyone think that the weather is a factor on if a customer is going to call i need to get these things out but i dont know if its a good idea considering the weather

[Maxwells]

wow how did you get a 3% responce how many did you deliver and how many times etc to the same area

[packerbacker]

I don't know how you can possibly know you're going to "generatate" ten times the number of calls my flyers would. I like these unsupportable assertions. For the record, the first 1,100 flyers I did last year generated 37 calls, a response rate of 3%. How about you? Are you getting a 30% response rate?





First of all i dont do fliers, I never have, i send out glossy postcards. I dont even advertise anymore, I work off word of mouth. I sent out 500 postcards to one neighborhood once on 3 seperate times. I now have 12 houses in there after 2 seasons.

I know it because after almost 11 years of doing this i know what works. It looks more professional to do it that way. Its just the way it is. If you want to do it your way then go ahead, i dont agree with it. My suggestion is try it my way and see what happens. It never hurts to get info from people and try things their way. You might be surprised.

[Mark McC]

I kept it brief and called for action. It was one flyer per household. I don't know what I'd have got on a repeat hit or hits, but I was pretty happy with 3%.

[packerbacker]

packerbaker
i can what u r saying but there is nothing i can do about it right now. it will be somthing that i change on my next flier. no one is going to call for over seeding or any other general service's listed cause they dont think that they are available.

Jeremy




EXACTLY! And thats why you let them know they are available. If you dont know how to do it and your scared of doing a bad job then my suggestion is hit some other forums around here and get as much as info as possible. The broader your company is the more work you will do, thus the more money you will make and so on and so on.

[Mark McC]

First of all i dont do fliers, I never have, i send out glossy postcards. I dont even advertise anymore, I work off word of mouth. I sent out 500 postcards to one neighborhood once on 3 seperate times. I now have 12 houses in there after 2 seasons.

I know it because after almost 11 years of doing this i know what works. It looks more professional to do it that way. Its just the way it is. If you want to do it your way then go ahead, i dont agree with it. My suggestion is try it my way and see what happens. It never hurts to get info from people and try things their way. You might be surprised.

In other words, your response rate wasn't even 3%, let alone 30%. Thanks very much!

[Classic Lawn]

Dose anyone think that the weather would be an issue if a customer is going to call or not when they see a flier cuze we still have snow on the ground and r suppose to get more.
jeremy

[Maxwells]

gee 3% is great i have just done 6000 and got .5% should i go back over some of the areas ?

[packerbacker]

In other words, your response rate wasn't even 3%, let alone 30%. Thanks very much!



I never said it was 3% All i know is i picked up 12 new houses and its about an extra 500 a week in income. You seem a little argeumentitive so ill let this one go. Have a good day.

[Mark McC]

packerbaker
i can what u r saying but there is nothing i can do about it right now. it will be somthing that i change on my next flier. no one is going to call for over seeding or any other general service's listed cause they dont think that they are available.

EXACTLY! And thats why you let them know they are available. If you dont know how to do it and your scared of doing a bad job then my suggestion is hit some other forums around here and get as much as info as possible. The broader your company is the more work you will do, thus the more money you will make and so on and so on.

I agree that the more services he offers and does a good job of, the more he will make. That doesn't necessarily have anything at all to do with the kind of advertising he's undertaking with flyers.

Look, what I've been trying to say all along is that you don't have to itemize every service you offer on a flyer. Furthermore, what if a potential customer thinks of something they need done that you're happy to do, but didn't think to or see fit to include in your flyer? Think enumerating your services is still a better message strategy than saying something along the lines of "basic to comprehensive lawn and landscape care"?

In an earlier part of this thread, Backpacker, you commented that, and I quote, "LCOs really have to dummy things up for the common customer so they can understand it." So your customers are stupid? Very nice. I'm sure your customers would love to hear about your dim view of their cognitive capacities.

You also say that "I would never agree with someone who puts out a flier that says "basic lawn service" The only people i see doing that are 15 year olds looking for an extra 50 bucks for beer money on a Sat night." Are you going to tell us now that none of your customers are for just mowing, edging and trimming? I find that hard to believe.

[Lux Lawn]

Dose anyone think that the weather would be an issue if a customer is going to call or not when they see a flier cuze we still have snow on the ground and r suppose to get more.
jeremy

I believe that the weather plays into it a lot..If you are out passing out fliers with snow on the ground most people really will not be thinking about their lawn yet.Once the weather breaks thats the best time but thats also the time everybody else is out with their fliers so I feel the keys are, Quantity and the Quality of your fliers.

[The landscaper]

I think your still waiting on the weather question. lol. I only saw it posted 5 times. No one even looked at it. I think the weather will have some impact on it. I would wait for a nice sunny day to come up and get a lot out that day when people are starting to feel like spring is coming. I was thinking of getting some out the last week of Feb, then middle of march and maybe a few more right at starting time around the end of march beginning of april.

[Mark McC]

I think your still waiting on the weather question. lol. I only saw it posted 5 times. No one even looked at it. I think the weather will have some impact on it. I would wait for a nice sunny day to come up and get a lot out that day when people are starting to feel like spring is coming. I was thinking of getting some out the last week of Feb, then middle of march and maybe a few more right at starting time around the end of march beginning of april.

Yeah, sorry about losing track of that inquiry.

I'm with Landscaper on this. I"m not sure I'll get to 3 waves of flyers, but I've been looking at a hit next week, a second distribution in the second week of March, and one more hit the fourth week of March.

[tonygreek]

Mark, I hereby knight you:
Sir Mark "Call To Action" McC Of D.C.

i'll assume you just have "needs a call to action" on your copy'n paste clipboard? :)

[Mark McC]

Mark, I hereby knight you:
Sir Mark "Call To Action" McC Of D.C.

i'll assume you just have "needs a call to action" on your copy'n paste clipboard? :)

Oh, God, another wiseacre. Actually, what my flyers will say is "Okay, meatballs, you need to call me right now, sign up for the most incredibly overpriced service imaginable, and thank me even if I screw up royally."

Tony, I've been wondering when you'd chime in. Your coffee maker doing alright?

[packerbacker]

I agree that the more services he offers and does a good job of, the more he will make. That doesn't necessarily have anything at all to do with the kind of advertising he's undertaking with flyers.

Look, what I've been trying to say all along is that you don't have to itemize every service you offer on a flyer. Furthermore, what if a potential customer thinks of something they need done that you're happy to do, but didn't think to or see fit to include in your flyer? Think enumerating your services is still a better message strategy than saying something along the lines of "basic to comprehensive lawn and landscape care"?

In an earlier part of this thread, Backpacker, you commented that, and I quote, "LCOs really have to dummy things up for the common customer so they can understand it." So your customers are stupid? Very nice. I'm sure your customers would love to hear about your dim view of their cognitive capacities.

You also say that "I would never agree with someone who puts out a flier that says "basic lawn service" The only people i see doing that are 15 year olds looking for an extra 50 bucks for beer money on a Sat night." Are you going to tell us now that none of your customers are for just mowing, edging and trimming? I find that hard to believe.








I assume it was your dyslexia that made you switch my name around. Either that or you were trying to be cute. Mission NOT accomplished. Anyway...

I know what you have been trying to say along and I completely disagree with it. Ill put it as simple as I can. 99& of customers are looking for a certain thing. Wether its mowing, fertilizing, aerating, landscaping or cleanups. When they pick up a flyer they want to see what a company offers so they can make a choice. They dont want to take the time to call up 10 different people to see if they offer what they are looking for. People are lazy. This is really quite simple to understand.

The common person who hires us does not know what a basic to comprehensive lawn service is. How would they know? I explained this before and apparently it went right over your head. If you put both flyers on a door and mine was a nice glossy page with a picture of one of my houses with fresh stripes and nice landscaping and it itemized what services i offered with my name and phone number and yours was a piece of typing paper that had your name and # and it said "basic lawn care" I guarantee they are going to call me first. 9 out 10 people will find mine more appealing and more professional and want to hire me.


And I never said my customers were stupid. If I did could you provide the post where i said " my customers are stupid"? I guarantee i never said. When i said "dummy things up" I meant sometimes you have make things basic for people to understand. What I'm writing now is a PERFECT example of that.

And your correlation between putting out a crappy flier such as yours and people that just want mowing, trimming and blowing makes no sense at all. Most of my customers are just mowing but it has nothing to do with a flyer. People dont know what a basic lawn service is. I have new customers all the time that ask me if edge the sidewalks or blow off the driveways. They just dont know what "basic" means and thats exactly the reason you have to explain it to them.

As I said earlier we all of different ways of doing things. I dont agree with yours. Mine has worked well for years now and Ill continue to do. This is a forum to learn different things from people and try new ideas. So instead of you bashing people right off the bat open up and maybe you'll learn something.

[Mark McC]

I assume it was your dyslexia that made you switch my name around. Either that or you were trying to be cute. Mission NOT accomplished. Anyway...

I know what you have been trying to say along and I completely disagree with it. Ill put it as simple as I can. 99& of customers are looking for a certain thing. Wether its mowing, fertilizing, aerating, landscaping or cleanups. When they pick up a flyer they want to see what a company offers so they can make a choice. They dont want to take the time to call up 10 different people to see if they offer what they are looking for. People are lazy. This is really quite simple to understand.

The common person who hires us does not know what a basic to comprehensive lawn service is. How would they know? I explained this before and apparently it went right over your head. If you put both flyers on a door and mine was a nice glossy page with a picture of one of my houses with fresh stripes and nice landscaping and it itemized what services i offered with my name and phone number and yours was a piece of typing paper that had your name and # and it said "basic lawn care" I guarantee they are going to call me first. 9 out 10 people will find mine more appealing and more professional and want to hire me.


And I never said my customers were stupid. If I did could you provide the post where i said " my customers are stupid"? I guarantee i never said. When i said "dummy things up" I meant sometimes you have make things basic for people to understand. What I'm writing now is a PERFECT example of that.

And your correlation between putting out a crappy flier such as yours and people that just want mowing, trimming and blowing makes no sense at all. Most of my customers are just mowing but it has nothing to do with a flyer. People dont know what a basic lawn service is. I have new customers all the time that ask me if edge the sidewalks or blow off the driveways. They just dont know what "basic" means and thats exactly the reason you have to explain it to them.

As I said earlier we all of different ways of doing things. I dont agree with yours. Mine has worked well for years now and Ill continue to do. This is a forum to learn different things from people and try new ideas. So instead of you bashing people right off the bat open up and maybe you'll learn something.

I still don't understand how anything you keep saying really supports your case, but that's just me and my close-minded way of doing things.

By the way, saying that you have to "dummy things up" for your prospective customers is tantamount to calling them dummies, period. There is just no avoiding that fact. It was your choice of words, not mine.

"People are lazy. This is really quite simple to understand." Once again, you display a contempt of others. Are they lazy or are their lives just unbelievably cluttered? You seem inclined to argue the pejorative case. At the risk of repeating myself, I'll reiterate: It was your choice of words, not mine. It doesn't matter how hard you try to project this propensity onto me. The words are yours. If you can find a way to make me believe they're mine, great. So far, no go.

Let me know when you're actually measuring response rates to your advertising methods and we can see exactly what sort of returns you're getting. After all, without the numbers, you really are not arguing anything at all, are you?

[packerbacker]

I still don't understand how anything you keep saying really supports your case, but that's just me and my close-minded way of doing things.

By the way, saying that you have to "dummy things up" for your prospective customers is tantamount to calling them dummies, period. There is just no avoiding that fact. It was your choice of words, not mine.

"People are lazy. This is really quite simple to understand." Once again, you display a contempt of others. Are they lazy or are their lives just unbelievably cluttered? You seem inclined to argue the pejorative case. At the risk of repeating myself, I'll reiterate: It was your choice of words, not mine. It doesn't matter how hard you try to project this propensity onto me. The words are yours. If you can find a way to make me believe they're mine, great. So far, no go.

Let me know when you're actually measuring response rates to your advertising methods and we can see exactly what sort of returns you're getting. After all, without the numbers, you really are not arguing anything at all, are you?






How can you not understand it. Ive broken it down to a very basic thought process for you to do. Everything i just said proved my case for me on why you should itemize what you do on a flyer. The simple fact of the matter is you choose not open up and realize it thus leading you force yourself not to understand it.

And your right they are my words. BUT YOU USED THE WORD "STUPID", and im still waiting for you to provide the proof that i used that word.

Dont be so naive. People are lazy, its the way it is. If I was looking for a specific job to be done by an electrician such as having an outlet put in and I looked for an ad in the phone book. I would immediately call the guy who's ad let me know that he did that work instead of having to take the time to call someone who I didnt know if they did that specific job.

Another example. I bought a new truck last year. Instead of drving around to 20 different lots and wasting my time not knowing if the lot had that truck i got on autotrader.com and found it first.

People want things handed to them. The easier the better.

As I stated before. Ive only advertised once. I dont need to. I work off of reputation and word and mouth. It seem to be working great for me. I base my posts not off of experience in handing out fliers but off of experience of life in general and knowing what people want.

If you cant understand this by now and you continue to make things up about words i SUPPOSEDLY used then do it on your own time.

[Mark McC]

How can you not understand it. Ive broken it down to a very basic thought process for you to do. Everything i just said proved my case for me on why you should itemize what you do on a flyer. The simple fact of the matter is you choose not open up and realize it thus leading you force yourself not to understand it.

And your right they are my words. BUT YOU USED THE WORD "STUPID", and im still waiting for you to provide the proof that i used that word.

Dont be so naive. People are lazy, its the way it is. If I was looking for a specific job to be done by an electrician such as having an outlet put in and I looked for an ad in the phone book. I would immediately call the guy who's ad let me know that he did that work instead of having to take the time to call someone who I didnt know if they did that specific job.

Another example. I bought a new truck last year. Instead of drving around to 20 different lots and wasting my time not knowing if the lot had that truck i got on autotrader.com and found it first.

People want things handed to them. The easier the better.

As I stated before. Ive only advertised once. I dont need to. I work off of reputation and word and mouth. It seem to be working great for me. I base my posts not off of experience in handing out fliers but off of experience of life in general and knowing what people want.

If you cant understand this by now and you continue to make things up about words i SUPPOSEDLY used then do it on your own time.

Why not do it on your time, too? After all, I kinda enjoy that you're getting a real nasty wedgie from all this.

"Dont be so naive. People are lazy, its the way it is." My, aren't you the great humanitarian? You have to dummy things up and people are lazy...and I'm naive.

Do I possess any other character flaws you'd like to enlighten me about? I'm sure I could use more straightening out by a great human being like you.

[packerbacker]

Why not do it on your time, too? After all, I kinda enjoy that you're getting a real nasty wedgie from all this.

"Dont be so naive. People are lazy, its the way it is." My, aren't you the great humanitarian? You have to dummy things up and people are lazy...and I'm naive.

Do I possess any other character flaws you'd like to enlighten me about? I'm sure I could use more straightening out by a great human being like you.





As usuall with most of your posts you have turned it into a pissing contest. You have proved me RIGHT by taking the thread and turning it away from what it was meant to be and into something personal.

You do it the way you do and enjoy driving around in a 20 year old truck with a 36 inch mower. Obviously just by looking at your equipment and comparing it to mine my way is better.



BTW im still waiting for your proof that i used the word "stupid". By you lying and making things up Ive already proved that im right. When a person has to lie to try to prove a point they have already lost.


Have a nice weekend.

[Mark McC]

As usuall with most of your posts you have turned it into a pissing contest.

Have a nice weekend.

Interesting that you've tracked my postings closely enough to ascertain that I typically turn things into a pissing contest. Nice to know I'm that important to you! :bday:

You have a lovely weekend, too.

[packerbacker]

Interesting that you've tracked my postings closely enough to ascertain that I typically turn things into a pissing contest. Nice to know I'm that important to you! :bday:

You have a lovely weekend, too.





LMAO, i noticed you didnt cut and paste the part of the post about you lying and making things up. Right there proved everything i have said about you is 100% right.

Then you admit to being a 40 sum year old guy who sits around on a Sat morning enjoying annoying people on a message board.

Wow, your quite a guy. I have a family and a life to spend the weekend with. See ya,

[Mark McC]

LMAO, i noticed you didnt cut and paste the part of the post about you lying and making things up. Right there proved everything i have said about you is 100% right.

Then you admit to being a 40 sum year old guy who sits around on a Sat morning enjoying annoying people on a message board.

Wow, your quite a guy. I have a family and a life to spend the weekend with. See ya,

So now I'm a liar, eh? If it makes you feel better to think so, be my guest. As far as me being someone who enjoys annoying others and you having better things to do, I might point out that you keep posting, too. :gunsfirin

[tonygreek]

Tony, I've been wondering when you'd chime in.
One thing about me is that I know when to choose my battles...

Actually, what my flyers will say is "Okay, meatballs, you need to call me right now, sign up for the most incredibly overpriced service imaginable, and thank me even if I screw up royally."
see... now that's a call to action. why waste time dancing with the customer when you can go straight for the close?

also, Sir Mark "Call To Action" McC Of D.C. is much more pithy if you pronounce the McC of D.C. as McSee of D.C. :jester:

gotta go make some more coffee so i can read how this thread turns out...

cheers.

[packerbacker]

So now I'm a liar, eh? If it makes you feel better to think so, be my guest. As far as me being someone who enjoys annoying others and you having better things to do, I might point out that you keep posting, too. :gunsfirin




Yes im calling you a liar. You accused me of calling my customers stupid. I never did. Thats called you lieing. Once again something so simple has gone straight over your head. This is almost too easy. Talk about a battle of wits with an unarmed oponent.

[Mark McC]

Hey Tony,

As far as choosing battles is concerned...well, I do enjoy tweaking noses now and then. We losers with no offspring (hence, nothing better to do, one supposes) often find amusement in the most peculiar things.

As for the difference between romancing the prospect and going for the jugular, it's tempting to want people to just fall all over each other to get me to handle their lawns and so on, but that really wouldn't be very interesting, would it? As John Barrymore lamented, it would be a case of "Svengali talking to himself again." That was such a sad lament, don't you think?

Regarding, McSee of D.C., he doesn't rhyme quickly enough to qualify as a master emcee or anything. Actually, I've been listening to this CD full of more or less old recordings of guitar solos. One of them is an old and well-known hand with those into symphonies, Andres Segovia.

The other two are more strictly flamenco types. Paco de Lucia is fairly well known here in the U.S., but the other, a guy known as Sabicas (birth name Augustin Castellon Campos) was news to me when my wife gave me this CD recently.

It's GREAT stuff. Like a lot of other people, I heard of de Lucia first from his work with Al DiMeola and John McLaughlin, and we have his CD titled Cositas Buenas a few months ago. I love it, but this new CD is even more jam-packed with great stuff.

So rather than McSee of D.C., I'd rather be known as a superb flamenco guitarist, but it might help if I actually learned how to hold the darned thing first.

[Mark McC]

Yes im calling you a liar. You accused me of calling my customers stupid. I never did. Thats called you lieing. Once again something so simple has gone straight over your head. This is almost too easy. Talk about a battle of wits with an unarmed oponent.

Well, Packer, it certainly is good to see you again.

As for your allegation that I accused you of calling your customers stupid, let's recap, shall we?

In an earlier part of this thread, Backpacker, you commented that, and I quote, "LCOs really have to dummy things up for the common customer so they can understand it." So your customers are stupid?

As you can see, I did not say that you called your customers stupid. I was asking if your customers are stupid. You interpreted that as an allegation by me that you refer to your customers as stupid people.

You are the one who insists that things have to be dumbed down for your customers and that people are lazy. Not me. If you don't like what happens when you look in the mirror, tough. That certainly isn't my problem, is it?

I'm just enjoying watching your blood pressure go through the roof. Have a nice day! :blob4:

[Classic Lawn]

its petty sad when u sit here for like five pages arguing about sh**t that has nothing to do with the topic at hand grow up a little

[Mark McC]

its petty sad when u sit here for like five pages arguing about sh**t that has nothing to do with the topic at hand grow up a little

I guess you're right. I've let this go on long enough. Sorry, everyone.

[Expert Lawns]

I don't do paper ads. With paper ads or yellow page ads you will get calls from here to timbuktu.(many of whom are penny pinchers) I have a target area which I will flood with advertisements. If I have 1 account in an area, I will hit that area to try and pick up a few more. This helps to tighten up the route. If I have 1,2 + accounts in an area, I will hit that area as well. The more accounts per stop the better. Its all about planning

[packerbacker]

I guess you're right. I've let this go on long enough. Sorry, everyone.






Maybe its time to move out of your parents basement. And yes, you accused me of calling my customers stupid. You made something up and lied all because i disagreed with something you said in your first post on this thread. I tried to explain to you how I do things on 5 seperate occasions, i didnt call you names, i didnt lie about you, i didnt make things up about you. You did all of the above. If for some reason you think you pissed me off think again. I still find it funny that a guy that is almot 50 years old drives a 20 year old truck with a 36 and he thinks he running a business.

And yes im still waiting for proof that i called anyone stupid. So you just keep dancing around the question thinking you actually made an impact in someones life on a message board. I guess if I was you and this place was all I had id probably be doing the same thing. Pathetic.

[Mark McC]

I don't do paper ads. With paper ads or yellow page ads you will get calls from here to timbuktu.(many of whom are penny pinchers) I have a target area which I will flood with advertisements. If I have 1 account in an area, I will hit that area to try and pick up a few more. This helps to tighten up the route. If I have 1,2 + accounts in an area, I will hit that area as well. The more accounts per stop the better. Its all about planning

I messed myself up last year with an ad that had me running all over you-know-where. Not a mistake I'll repeat.