If you are in a small town like me you have no competition to speak of. Chances are people in surrounding towns are in the same situation. There may not be anyone doing it there either. If customers have no one to call chances are they are willing to pay you for your time in getting there. I live in a town of only 2,600 people but my business is available to 250,000 people with in less than 1 hr. We just constructed a huge retail outlet here and now people are driving from miles around to see us. Anything can work if you put enough time and effort into it.