Originally Posted by kreft
If you dont price it by the square foot how are you pricing it?
I would think part of his quote might have in included some square footage but I think he is saying if you solely do bids on sq. ft. you would get killed on that job being you cant get the pages to the area with out the massive crane. So the companies that advertise "as low as $x.xx sq. ft." would get the call and come up with a price on the phone then they get to the job and go "****"
However I could be wrong on his message.