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Old 11-21-2011, 07:15 AM
HBFOXJr HBFOXJr is offline
LawnSite Bronze Member
 
Join Date: Jul 2001
Location: Southern New Jersey
Posts: 1,700
costs

Quote:
Originally Posted by JContracting View Post
This should be the first read when one signs up for the site and they actually have to read the entire thing. Quiz at the end. That's the biggest problem in this industry, idiots that don't know their costs.
This is speculation on my part, but I feel people read these post and once informed go in to denial. There is a ton of fear about raising prices and/or using the numbers they find for their company.

There is too much emphasis put on the going rate and what people will pay. That is relevant, but should never determine what you charge. What people will pay or can afford to pay has nothing to do with our cost of doing business.

So perhaps, some consumers really can't afford what we do at the price we need. This business is not necessarily viable in every neighborhood across the country. The only reason there are so many of us greenies out there, is too many subsidize the clients desire with their own sweat and money.

As a viable business owner, the client needs to provide for us via our services, not the other way around.
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Harold
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