It would appear that this new FX transformer/controller will only work with FX LED fixtures. Also the dimming function seems a bit gimmicky to me. Zonal control can be effective but only if you can tie in and sync multiple transformers for larger scale installations.
There is probably a market for this, but it lies with the professional generalists rather than stand alone lighting pros.
As for WiFi / app access to UPB controls; There are different interfaces and software available that will work. (Look to HAI and their partners) but when you break down the costs, it is generally better to move to a full scale lighting control system such as Crestron, Vantage, Control4, etc.