What is your advertising spend per new client
How much do you spend on advertising for new clients.
Not total cost to acquire a new client, just advertising.
For example if you use fliers as your only advertising and they cost you $35.00 per thousand and your response rate is 1% which gets you 10 leads, and you close 60% of those 10 leads.
your advertising cost per new client would be $5.83
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