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Old 10-10-2012, 06:17 AM
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jequigle jequigle is offline
LawnSite Member
Join Date: Jun 2011
Location: Kingston, NY
Posts: 234
I have a few options and I know return on postcards is usually 2%-3%. I can either do 10,000 postcards with saturating a carrier route or I could get a list with targeted or specific search demographic which increases the price. Last year I did the postcards myself, made up the mailing list from areas I knew I wanted to get into and then paid for postage and postcards and after it was all said and done I was in for about $.50/ postcards which I found was very high. Was going to try something different this year to get the cost do and to increase the amount of postcards I send out.
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