Originally Posted by DanaMac
For my backpack company, we looked at the big trade show, and figured it would be $20-$30k for the first show. That was for the SMALLEST booth space. About $8-$10k for floor space, but then we need to figure building a booth and display, banners, print materials, travel costs, lodging, giveaways. Not to mention all the add ons they charge you for the trade show - carpet/cushioning, internet access, extra electrical outlets, and much more. At some trade shows, you MUST use their union guys to put up and take down your booth, AND pay them and arm and a leg and a first born. Not very cost effective.
I did a couple back in 89/90 with a buddy you also know.
My experience with the help was that they were there to strong arm me in the beginning, got their money. When it was time to tear down, everyone was beat and it was late, nobody showed.
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