I have tested the same add with and without pricing, and the ads with pricing create more referrals to my website.
This is very interesting. I agree with you, people are impatient, I know I am. They want answers and they want it now. In most cases I am able to answer my phone right away. But if I was a prospective customer I would go straight down the until I heard from someone. By posting prices this shortcuts the process for them and helps them make a decision quicker.
Posted via Mobile Device