Ten years ago when I was in Business I paid $ 12.50 to start. But I was hand picking my crew because I paid better. The idea is to have employees who VALUE their job. They have better attitudes and work ethic.
The easiest way to build account in the lawn mowing business is to do outstanding work, it sells it's self. Diagonal cutting or stripping and clean edges that aren't scalped etc. Of course nothing sells quicker than Dark Green Weed Free Lawns. Not only does quality sell it's self, it sells at a higher price and to customers who won't leave you for the $ 5.00 cheaper guy.
You can lead a Donkey to water but you can't make the Jackass Drink
"As Americans you have the right to be stupid." John Kerry
"Life is tough, but it's tougher when you're stupid.” John Wayne.