Ten years ago when I was in Business I paid $ 12.50 to start. But I was hand picking my crew because I paid better. The idea is to have employees who VALUE their job. They have better attitudes and work ethic.
The easiest way to build account in the lawn mowing business is to do outstanding work, it sells it's self. Diagonal cutting or stripping and clean edges that aren't scalped etc. Of course nothing sells quicker than Dark Green Weed Free Lawns. Not only does quality sell it's self, it sells at a higher price and to customers who won't leave you for the $ 5.00 cheaper guy.
it is one thing to do a off label applications. It is total stupidity to post it on the world wide web and expect people to approve.
You can lead a Donkey to water but you can't make the Jackass Drink