You can't make plowing attractive, I've tried many many times. I agree with Grandview, dump the plowing, take the night job and do lawns in your free time. Plowing IMHO is something to do in the winter, and a money pit. If I could get away with it I'd dump all plowing accounts and break even sitting on the couch.
John Deere Z Traks
and a lot of excedrin