Turf - have you tried marketting directly to the Jewish Community? I did it last year and had great success. We did marketting material with pictures of a house with only white and blue lights, with a Menorah and stars. Obviously they tend to stear away from Red & Green lights and don't want a 12' 3d Santa in the lawn. We got the add into a number of local synagogues' pamphlets. And in towns with large Jewish populations we did this spesical postcard. Feed back was great, a number of homeowners commented that they never would have thought of it, and liked the fact that they could fit in in the neighborhood during the holiday season to. Just thought that is something you might want to consider
Why do people not respect us as they do other tradesmen? Because every Tom, Dick, and Harry doesn't think he can be a plumber or electrician!