As I tell my economic students. A firm should expand to where there marginal profit equals their marginal cost assuming that your marginal revenue is at anytime great than marginal costs. Cost are explicit and implicit. That is the. Oats you actually pay and your normal rate of return for investments and opp costs also. The goal is to actually have faith in someone other than yourself. That book I talk about says
You can't manage people
You am only manage processes.
Even the Latino guys know to follow procedure. An they speak only 3/4 English. (all legal don't worry).
If you are a good techinician, try writing down everything you do all decisions you make that make you good and then manage them completely. Manage your procedure not your people.
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