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Old 12-06-2012, 11:01 AM
Cadzilla Cadzilla is offline
LawnSite Senior Member
 
Join Date: Feb 2012
Posts: 666
Auto Renewal here.

I send out a cover letter with greetings, thank you's, updates, and reminders of cool extra services like the insect controls, aeration, seeding and tree/shrub care. I also remind them of referral deals that are in place or any other teasers.

I include a printed copy of their scheduled services for this upcoming season, which is always the same as last season unless discussed prior.

I include the pre payment deal (5%) and include an envelope.

I suck at raising prices. Honestly? I don't hardly ever do it. Fortunately for me I charge plenty upfront and am not low bidding too many jobs.

I do however stick to a pretty tight pricing structure that goes up with the times, or down as my market prices adjust.

I never mail anything out till mid February. I am in Michigan.
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