I just purchased my 3rd truck Friday. I actually pick it up tomorrow.( It was late when we made the deal so paperwork and check will be taken care of tomorrow.)
I deduct 100% on my trucks. I do this because even when I am at the grocery store, that truck is advertising my business. Its a rolling billboard advertising my business 24 hrs a day no matter where I am. Last time I checked, advertising was a legitimate business expense. I get calls from people who see it when I'm driving whether it is in route to the next stop on my route for the day or if I am going to check on my parents who are in their late 70's.
Maybe I rationalize it so I can sleep at night, but that's the way I look at it.
When the state tells me I don't have to have a lettered truck to spray lawns any more, then maybe I'll change the way I do things as far as vehicle expense. Until then, I will keep doing things this way. I don't feel that it is dishonest and it is much easier for me.
We don't use the spray trucks to go out to eat on Friday night(We use my wife's Tahoe). However, If I discover we need a gallon of milk, I don't wait for my wife to get off work to use her vehicle to go get it.
"The Poor Fish" circa 1930's: The Poor Fish wouldn't have been caught if he'd known enough to keep his fool mouth shut.