This is my third year and so far the only money I've spent on advertising is my truck signs and a couple yard signs for leaf cleanup. Most of my business is word of mouth or from meeting with property managers. I put in 12 large commercial bids I don't do much residential I have 2 smaller yards and everything else is an acre or more. With what I pay for my mulch and the material savings and labor savings it will pay for itself will sure beat 5 gallon buckets up and down hills.
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