Originally Posted by jonthepain
i pay around $1.25 a click for "aeration my town" and variations of that. works well.
I just looked at todays adwords stats and after 35 or so I get 1 click and a bill for $18.47... thats insane. I'll be back on the phone today with Google... and yes, I have trimmed down my keywords list to what I think is a bare minimum and the ads only hit my service area.