I live in a rural area. We're approx 1 hr from Charlottesville, 1.2-1.5 hrs from "northern VA" and 1.5-2 hrs from DC. I've honestly found vendors NOT in my podunk town to be a better value (ie, $260 to letter my work car just outside DC vs. $600 here).
I think that with a website, <$500 - good luck with what you get.
$500-1000 - if you find a sharp rookie building a portfolio, you could get lucky. Maybe.
$1000-2000 - I think this is what is reasonable entry point to expect to pay for a decently made site. Accept it.
$2k+ - It's my opinion that at this point you should be getting something pretty awesome, whether it's a graphic design rockstar giving you a jaw-droppingly visual site, or deeper functionality, or something.
Quality costs. It's what we sell our customers every day, I don't know why anyone would think a $50 logo and a $100 website are remotely reasonable to expect.