Originally Posted by greg8872
#6... gee where did I hear that before
When people tell me that they hired an SEO, or to provide feedback on their SEO's work, that's the first thing I look at. If the hired gun added keywords, I know it's not usually a precursor of good things to come.
The second thing I look at is the quality of the TITLE tag. If your Services page has <TITLE>Our Services</TITLE>, immediately fire them.