06-27-2013, 08:36 AM
LawnSite Gold Member
Join Date: Feb 2011
Location: Long Island, NY
To keep costs low is good business. New pickups can be had for $24,000 for 1/2 to $30,000 for 3/4.
Originally Posted by herler
I drive a rat looking truck and most if not all my equipment looks the part.
I'm talking dents and panels out of line and paint missing and rust holes, you dig it?
Now get a load of this ...
Wouldn't a rat mobile owner be the fool to offer the same price as the pros?
Especially considering, a rat truck like mine costs $2,500.
Compared to a new 3/4 ton, 30 or 40 thousand.
You guys understand this cost difference?
You guys understand my truck is all paid for, that my insurance is tons cheaper?
You understand that just because of that, my costs are already a lot lower?
So what happens if the owner of the rat outfit does as good a job as your so-called pro?
And charges according to his costs, which are lower...
No man, I'm not talking a 'bit' lower.
I'm talking $40 instead of $65.
GUESS WHO GETS THE JOB!!!
To ruin area pricing by being a low baller is not good business.
Low balling the work for 61% of the local going rate makes me wonder why customers or the LCO does not value his work.
"Wouldn't a rat mobile owner be the fool to offer the same price as the pros?"
This sentence structure indicates whether intended or not that a LCO is not running a pro operation. Maybe indicates why low balling is needed to get work.
A better question.
Wouldn't any LCO be the fool to do work at 39% off?
Doing a $100 job for $61 is not good business.
A truck can look old. Dented door, fender, or any bolt on part is easy to change. Trip down to the junky.
Multi hue truck. Trip down to the big box store. 12 rattle cans latter truck is not new looking but is clean and presentable. Showing that this operators cares about his business, his equipment, he will care about my yard.
That $39 from doing work at the non low balling rate will pay for the 12 cans of paint.