Originally Posted by wbw
Indeed, it is what it is. It is an excellent source of leads. Homeowners looking for qualified and insured contractors. Every lead is not viable...not even close. It is however a very cost effective source of new customers, my average cost of acquisition through SM is $52. My customer base has a value of $1500 per customer. This is a no brainer. The only complaint I have with SM is not enough leads.
Great to hear that. Did you have any reservations regarding giving them your SS#?