Originally Posted by GaryBK
Ah yes. I have read the eMyth by Micheal Gerber. Great stuff in business books. But I am still amazed at that revenue per truck. I thought I was pushing it in the weed and feed area and I am getting about $130k/yr per truck. What should a truck be doing per year? But we don't work Saturdays (unless absolutely necessary because I get too far behind or Sundays of course). I was just reading some stuff on a Lawn Doctor franchise. They work their guys 4 days per week (10-11 hrs/day) but the trucks work 6 days per week with rotating work schedules. I don't like to work Saturdays though. Wen we do we are often turned away because people want to use their yards or we get a phone call that they are teed off because we serviced their lawn while they were out and now they don't feel they can use it. Maybe I am losing revenue per truck by not working Saturdays. How do you guys feel about having your weed and feed trucks out on Saturday?
Hi Gary- We don't work Saturdays typically either. The only Saturdays we work are during the month of May. Once our first round of weed control is down we can typically stay caught up with everything by just working 5 days a week. I credit our pricing structure for the high revenue per truck, as we're never the cheapest service out there and never come close to matching some of the low-cost providers pricing. As far as revenue per truck, we were at $153K last year. Once our territory is saturated we will be in the 4.3-4.6% royalty range.
Hope this helps!!