Originally Posted by mdvaden
Some folks believe that ... but I don't so much anymore.
I've got 200 pages, so have plenty to test Google with and see what they really do or don't do.
Google Hiouchi C a f e ... and see what an inexpensive 2 page website does with bare bones content. Bare bones exact content though. Had to space the letters cuz the forum is being stupid about a common restaurant title.
That isn't a practical example; that's using a highly uncompetitive search term which is also the TLD and the ****'s website. Content is still king, especially when highly competitive search terms are in play.