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Old 05-29-2014, 02:40 PM
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PostcardMania PostcardMania is offline
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Join Date: Feb 2011
Location: Clearwater, FL
Posts: 162
Quote:
Originally Posted by whiffyspark View Post
I can argue with this

We did personal hand addressed envelopes to a mailing list two years ago. We had over a 50% response rate and it was just a simple typed letter saying we are now servicing their area. Hand signed of course
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That's an awesome response!!! I certainly don't want to argue here. I'm just sharing what we know to work best after doing direct mail for 16 years. That doesn't mean that what I'm sharing applies to every single business, there are of course exceptions and I'm always willing to learn and find out new things.
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Sylvia Heneghan
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