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Old 07-01-2012, 07:36 PM
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How to ask for customer referrals ?

I have always thought that the best way to grow your business is through positive referrals from satisfied customers.

Do you ask your customers for referrals for new business? If yes, how do you approach them? How does it work for you? Do you reward them for the referral?
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Old 07-01-2012, 08:45 PM
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Old 07-01-2012, 11:49 PM
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Sometimes i tell them there is a gift for referring like a gift certificate etc. but every job i finish after we walk the job and i get paid i give the customer a few business cards for friends/family/neighbors.
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Old 07-03-2012, 09:14 PM
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Thanks alldayrj, good suggestion. It probably works good if you do it face to face. Then they can see that you really value their referral. Your method probably works good for hardscaping.

I have allot of maintenance customers that I don't always see. I was thinking about putting a note in with invoices, and offering a gift certificate, but not sure how to track it and it seems a little impersonal.
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Old 07-03-2012, 09:39 PM
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Yea referrals are super important to my type of business because I'm constantly trying to find the next week or months work. We don't do the same patio every week ya kno? Having the advantage of being recommended to someone and having them call me without spending advertising$$$ is a wonderful thing
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Old 07-03-2012, 10:07 PM
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"Hey! you know anybody that need they grass cut?"
Say it just as I have worded it.

I personal don't ask customer's for this, but it still happen's and I don't offer reward's. I do thank them.
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Old 07-03-2012, 10:20 PM
fentonlawncare fentonlawncare is offline
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You can always follow up with your customers via e-mail. I always get my customers e-mail address. Ask them how they like your services, is there anything you could tweek and so forth. Then tell them you give a $5 off coupon for every referral that turns into a contract. So... if you are cutting someones lawn for $35 and they give you 2 referrals that lead to contracts their next weekly mowing would be $25. Something like this makes them feel valued because you are first getting there thoughts on your service and second giving them discounts if they get you referrals! It's a win win.
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Old 07-15-2012, 01:52 AM
blk90s13 blk90s13 is offline
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Quote:
Originally Posted by jsslawncare View Post
"Hey! you know anybody that need they grass cut?"
Say it just as I have worded it.

I personal don't ask customer's for this, but it still happen's and I don't offer reward's. I do thank them.

If you do a good enough job they would want their friends and family to have the same great lawn service they get


I picked up two new customers from referral this year and I did not ask for them they just landed them selves.


One referred her mom and another client referred her co-worker.


But I don't see why you cant just ask for referrals straight up, I will be asking every one this year just like that.
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Old 07-03-2012, 10:21 PM
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I am toying with the idea of offering a one time discount for favorable reviews on my online sites such as Angies and Yelp, etc. Seems like the future way. Usually we get asked if we have room on our schedule for additional customers.
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Old 07-11-2012, 12:12 PM
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I got 3 new accounts this year from referrals, I offered my existing customers 1 free cut for a new customer aquired, limit 1 per person per year (i dont work for free lol )
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