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  #1  
Old 11-12-2002, 02:14 PM
turfman33 turfman33 is offline
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Join Date: May 2002
Location: Orlando, Florida
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Best way to atract Buisness

Ok, I know advertising is the best way to draw in buisness but what is the best way to advertise. One guy told me he did a mass mailing to a community once. I put letters in peoples mailbox once and the post office tells me I can't do that.

What kind of advertising have you guys done and what kind of outcome have you had from it?

Thanks

Steve
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  #2  
Old 11-12-2002, 02:52 PM
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MacLawnCo MacLawnCo is offline
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If you search for "advertising" or "marketing" you will be overwhelmed at what you will find. Happy reading
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  #3  
Old 11-12-2002, 04:12 PM
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rodfather rodfather is offline
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Join Date: Aug 2001
Location: Clinton, NJ
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Haven't advertised in 8 years of business. We go for customer referrals.
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  #4  
Old 11-12-2002, 05:39 PM
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lrose2 lrose2 is offline
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Location: Bellbrook, OH
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IMO the Yellow Pages is one of the best things that keep our phones ringing year round!
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Larry's Lawn Care, LLC
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  #5  
Old 11-12-2002, 08:52 PM
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LakeSide Lawn and Landscape LakeSide Lawn and Landscape is offline
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Join Date: Aug 2002
Location: Mooresville, N.C
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I have had good succes with lots of flyers..rodfather is right refferals are good but you have to have customers to get those so i would go with the flyers or direct mail.
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  #6  
Old 11-12-2002, 11:48 PM
UTM-PIKE UTM-PIKE is offline
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Join Date: Dec 2001
Location: Middle Tennessee
Posts: 65
Dont use the mailboxes!

My experience with putting flyers "in" mailboxes lasted about 5 houses long. Some chinese lady came out with a cordless in her hand screaming at me that her husband is a "United States Postal Service Worker" or mailman and she was going to press charges. I soon asked several people including the USPS and find out that paper boxes are OK and taping them on the outside of the box is fine. I think that taping them attracts more attention and means that you want there business.... that is if, when they pull them off they dont take off the paint with it. I love leaving a neighborhood full of flyers. It looks like a trotline, just waiting for the fish to take the bait.
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  #7  
Old 11-17-2002, 11:18 AM
Andrew S Andrew S is offline
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Join Date: Jun 2001
Location: Perth Western Australia
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I think the more types of advertising you can do the better,be it yellow pages, direct mail, referals, community newspapers.

The more exposure the better, do as much as you can as often as you can.
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  #8  
Old 11-17-2002, 01:23 PM
B. Phagan B. Phagan is offline
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Join Date: Feb 2002
Location: Tampa, Florida
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Start a referral program with your existing customers and clone the best ones. Offer gift certificates as opposed to credits.

Professional truck and trailer signage, non magnetic

Web site

Flea markets, home shows

jSpeak at HOA's

Door hangers on each side of the resi's you do

E-mail

Limited direct mail with followup

Specific mailing list

Cold calling on properties you'd like to have within a 5 mi radius of your home or shop

An excellent business name with professional business cards, brochures and sales tools.

That oughta do it!!
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