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Old 03-03-2012, 10:30 PM
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grass disaster grass disaster is offline
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i'm offering $10 first mowings

ok so i lost some of my good elderly accounts due to them moving to "homes"

i need something to get my foot in the door, to stand out from my competition.

i feel once i can them them to contact me i can make about 75% of my sales.

offering $10 first mowings to residential customers i think is the ticket. if nothing else it will draw some attention and hopefully steer them to my we site.



thinking of running a add saying

1 $10 mowing for new customers
call xxx
or visit my web site
*please mention $10 mowing when contacting.

then when they go to my web site in place of my "quick quote" icon i could put... Get your free quote here, sign up for a $10 mowing service.
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Old 03-03-2012, 10:33 PM
larryinalabama larryinalabama is offline
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Thats insne
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Old 03-03-2012, 10:38 PM
crazymike crazymike is offline
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That doesn't get you long term customers.

Why not offer them 20% off there first month if they sign a monthly contract?

$10 first cut you will just get people who are going on vacation, just want a cheap cut, etc...

then they will want the next cut for cheap.

You also are giving the same discount to a customer with a 250 sq/ft long as someone with a 2000 sq/ft long.

Rethink this business strategy
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Old 03-03-2012, 10:52 PM
grasscutter24 grasscutter24 is offline
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Never give your service away like that for free. What are you going to do when one of your customers asks you about the $10 special and they want one cut for that price?
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Old 03-03-2012, 10:57 PM
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grass disaster grass disaster is offline
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Quote:
Originally Posted by crazymike View Post
That doesn't get you long term customers.

Why not offer them 20% off there first month if they sign a monthly contract?

$10 first cut you will just get people who are going on vacation, just want a cheap cut, etc...

then they will want the next cut for cheap.

You also are giving the same discount to a customer with a 250 sq/ft long as someone with a 2000 sq/ft long.

Rethink this business strategy
i dont do contracts for residential. no one has ever not paid me. if they want to cancel service i dont make them give me 30 days.

if they want it cut while on vacation thats great. they will know who to call and trust once they need something else.

i dont feel the 20% off thing works...what is is 20% off a millon? 20% off a $1?
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Old 03-03-2012, 11:10 PM
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grass disaster grass disaster is offline
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ok. i've doubled my price.

$20 is a much better starting point.

yes some restrictions naturally apply. this is for standard residential yards only.
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Old 03-03-2012, 11:25 PM
f50lvr2 f50lvr2 is offline
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Quote:
Originally Posted by grass disaster View Post
ok. i've doubled my price.

$20 is a much better starting point.

yes some restrictions naturally apply. this is for standard residential yards only.
I see you're thinking in this and jumping to $20 is a much better idea. But, like others have said, without a contract, you'll probably have a lot of people just do the $20 cut and drop after that.

It is a good way to get your foot in the door, but it probably won't be a door you want to walk through.
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Old 03-03-2012, 11:28 PM
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dKoester dKoester is online now
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Cheap people like coupons.
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Old 03-03-2012, 11:56 PM
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randosh4 randosh4 is offline
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Have you lost your mind ??????????????????
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Old 03-04-2012, 12:47 AM
crazymike crazymike is offline
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Quote:
Originally Posted by grass disaster View Post
i dont do contracts for residential. no one has ever not paid me. if they want to cancel service i dont make them give me 30 days.

if they want it cut while on vacation thats great. they will know who to call and trust once they need something else.

i dont feel the 20% off thing works...what is is 20% off a millon? 20% off a $1?
Just because they are on monthly doesn't mean you need to make them give you 30 days to drop you.

And the 20% does work. $20 doesn't.

$20 means you potentially lose money of varrying amounts. 20% means you only lose your profit margin.

And 20% off a million is a good thing. 20% off a dollar is also a good thing.

$20 off a million is not a good deal. $20 off a dollar means you lose money.

Either you're running a business. Or you're just cutting grass. Up to you.

With this mentality you're just cutting grass and won't make it in this tough industry.
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