search sponsored by:
Advanced Search

The Green Industry's Resource Center

Old 01-29-2013, 11:41 AM
grassmasterswilson grassmasterswilson is online now
LawnSite Platinum Member
Join Date: Mar 2007
Location: nc
Posts: 4,017
Newspaper ad

Looking into a newspaper ad. Looks like 3"x3" is the best value.

So what do you put in it? Anyone got a good sample layout?

I was going with --- name, lawn care/maintenance, website, phone and cell number, 4 services offered( mowing, weed control, fire ant, mosquito).

Would you fill the space with this info only? Add anything else? Liscenced and insured? Pesticide number? Facebook symbol?

Don't want to overwhelm them. Just redirect them to call or go to website.
GrassMasters, LLC
Wilson, NC
Reply With Quote
Old 01-29-2013, 04:30 PM
grandview (2006)'s Avatar
grandview (2006) grandview (2006) is offline
LawnSite Gold Member
Join Date: Jan 2006
Location: Lancaster N.Y.
Posts: 3,480
Need to give a reason why to call you.
Reply With Quote
Old 01-29-2013, 05:17 PM
Nate'sLawnCare's Avatar
Nate'sLawnCare Nate'sLawnCare is offline
LawnSite Bronze Member
Join Date: Apr 2012
Location: Nashville, NC
Posts: 1,001
Don't know if any real tech savvy people read the printed news any more, but I'm curious about having one of those 2D barcodes that links them to your website on your ad from their smart phone. Looks like you offer one stop shopping for lawn care, so maybe emphasize that.
Snapper Pro S200XT 36 HP Big Block
BOP 36 Inch Dually
Honda HRX217VKA Mower
Husqvarna 223L Trimmer
Husqvarna 326LS Trimmer
Husqvarna 580BTS Blower
Husqvarna BT150 Blower
Kawasaki KHDS600 Hedge Trimmer
Toro Multi-Tool
RedMax BM46i Backpack Sprayer
Carry On 5.5 x 10 Open Trailer
2004 Toyota Tacoma

The next time someone complains about your pricing, ask them how much their barber would charge to come over and cut their hair.
Reply With Quote
Old 01-29-2013, 06:01 PM
grassmasterswilson grassmasterswilson is online now
LawnSite Platinum Member
Join Date: Mar 2007
Location: nc
Posts: 4,017
Originally Posted by grandview (2006) View Post
Need to give a reason why to call you.
Any "catchy" specials you've seen or had good success with?

We will begin round 1 shortly so I was thinking something about weed control.

Free estimates is an easy one. Maybe small percent off the first application? Prepay discount?

I have to do a min of 3 months with the ad running twice a week. So hopefully I can change the reason to call offer a few weeks.
GrassMasters, LLC
Wilson, NC

Last edited by grassmasterswilson; 01-29-2013 at 06:11 PM.
Reply With Quote
Old 01-29-2013, 07:12 PM
jc1 jc1 is online now
LawnSite Bronze Member
Join Date: Nov 2001
Location: The Real South Jersey
Posts: 1,073
Instead of an add inside see if they do the post it on the outside. You will get more from it. Usually you can have it put on for certain zones.
Reply With Quote
Old 01-29-2013, 08:01 PM
wegomow's Avatar
wegomow wegomow is offline
LawnSite Senior Member
Join Date: May 2012
Location: Eastern NC
Posts: 385
Senior discounts. Seniors love it and you work in into your prices. New customer sign up special, something like, join our year long plan and get 1 free month service. But you must give them a call to action and a deadline will help too. The 1st 5 to sign up for our services by 2-1-13 get a free........I don't know....whatever you want to give away.
Reply With Quote

Thread Tools
Display Modes

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off

Forum Jump

Layout Style:

Powered by vBulletin® Version 3.8.6
Copyright ©2000 - 2015, Jelsoft Enterprises Ltd.
Copyright ©1998 - 2012, LawnSite.comô - Moose River Media
All times are GMT -4. The time now is 08:14 PM.

Page generated in 0.06590 seconds with 10 queries