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  #21  
Old 01-14-2014, 09:35 PM
growearth growearth is offline
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Join Date: Dec 2009
Location: Royal Oak, mi
Posts: 30
Quote:
Originally Posted by gallihergreen View Post
Why don't you want your potential clients to think you're better than everyone?
To answer your question:

1) My audience are properties on the street where our crews already mow - we are already present in these neighborhoods; we have. 3 trucks dedicated to mowing only and we are betting on the idea some of these properties have seen us before; we are also going to hit each property a total of 3 times (so 10k flyers will be distributed to roughly 3,333 properties )
2) The seal of Angie's list (again I hate Angie's list, however the crap site does bring potential work) that we have won three years in a row proves we do good work .
3) we opted for a retro flyer - it stands out / yes you don't like it / however it gives us a little more audience time
4) most importantly we are focussing on preexisting market -
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  #22  
Old 01-14-2014, 10:13 PM
growearth growearth is offline
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Join Date: Dec 2009
Location: Royal Oak, mi
Posts: 30
Quote:
Originally Posted by tonygreek View Post
Hello, neighbor!
Did you know that we already service your community?
Grow Earth makes it easy for you, so here is our FREE estimate to take care of your lawn care needs!


If you are giving them the quote via the door hanger, it's not "will" or "would" like to provide you, because you are providing it.
Thank you for that .. Will definitely change that
Thank you
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  #23  
Old 01-15-2014, 02:06 AM
growearth growearth is offline
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Join Date: Dec 2009
Location: Royal Oak, mi
Posts: 30
I would again like to thank everyone for their comments - this has been very constructive
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  #24  
Old 11-08-2014, 12:07 PM
PLW PLW is offline
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Join Date: Nov 2014
Posts: 169
UPDATE PLEASE....How did this years campaign go for you?? What will you change going into next season?
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In order to succeed, your desire for success should be greater than your fear of failure. –Bill Cosby
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