Register free!

The Green Industry's Resource Center


Reply
 
Thread Tools   Display Modes
  #1231  
Old 02-06-2011, 09:57 PM
srl28's Avatar
srl28 srl28 is offline
LawnSite Bronze Member
 
Join Date: Oct 2005
Location: New Jersey
Posts: 1,172
The books been ordered last week actually after reading the latest on Jarods thread. Always into learning more. Better to know a little about a lot, than alot about a little.

How did you find your marketing company?
Reply With Quote
  #1232  
Old 02-06-2011, 10:09 PM
srl28's Avatar
srl28 srl28 is offline
LawnSite Bronze Member
 
Join Date: Oct 2005
Location: New Jersey
Posts: 1,172
To add to what you had said before- I think alot of us here are good at working with our hands, probably the reason most of us got into this industry. However some of us have a good business sense, an ambition and goals to instil into their business to take it to level after level of success. The problem alot of the time is that we get stuck in the day to day operations of the business and dont see the forest through the trees. Stepping back to do advertising, running charts and numbers on our businesses, making our money and investments work by themselves and for us, is not something we always get to do each day or as needed. Its the succesful ones who realize a landscaping company is more than pavers, or cutting grass, or fertilizing lawns, its still a company, a business and needs to be run like one.
Reply With Quote
  #1233  
Old 02-06-2011, 10:24 PM
tthomass's Avatar
tthomass tthomass is offline
LawnSite Gold Member
 
Join Date: Jun 2006
Location: N. VA
Posts: 3,441
I found my marketing company through my bank. The owner, female, is part of a women's business network. It's also how I got in touch with my accountant.

To become a business vs someone self employed you have to remove yourself from the field to some degree. You get to the point where you're doing too much and you're (me) the one holding back the company. Let it go. Let your guys do what you have taught them and also what you pay them to do. This doesn't mean you never dig a hole again or run a machine etc but you've got to have some time to run the business.
Reply With Quote
  #1234  
Old 02-06-2011, 10:30 PM
srl28's Avatar
srl28 srl28 is offline
LawnSite Bronze Member
 
Join Date: Oct 2005
Location: New Jersey
Posts: 1,172
Couldnt agree more, I'm the same way with alot of that at this point. I appreciate your info and the answers to my questions. Are you still having people distribute your fliers/postcards or doing direct mail type things.
Reply With Quote
  #1235  
Old 02-06-2011, 11:09 PM
RPM90 RPM90 is offline
LawnSite Member
 
Join Date: Dec 2010
Location: Philly
Posts: 125
read through your thread, you have an awesome set up and have some great goals. How many years have you been in business? Also how old are you? Im only 19 have 4 employees and two trucks just wanted to see where you were at cut back with you day to day work with your guys. Also what do u just buy an older box truck and just throw one of those dovetails on it? I would like to do that or an open dovetail.
Reply With Quote
  #1236  
Old 02-06-2011, 11:25 PM
tthomass's Avatar
tthomass tthomass is offline
LawnSite Gold Member
 
Join Date: Jun 2006
Location: N. VA
Posts: 3,441
Direct mail is targeted vs saturation and people don't like crap in their doors/mailboxes.

Thanks, I'll be 27 next month and will be 5yrs full time on Mother's Day. I buy good used trucks and add the dovetail. My personal truck is the only new vehicle I've had and it's already pushing 85k miles.
Reply With Quote
  #1237  
Old 02-06-2011, 11:29 PM
srl28's Avatar
srl28 srl28 is offline
LawnSite Bronze Member
 
Join Date: Oct 2005
Location: New Jersey
Posts: 1,172
So your saying direct mail?

Ha 85k on your personal truck? Crazy how that happens isnt it, bought a new to me personal truck used with 40k on it about a year and a half ago and I've got 87k on it now!!!
Reply With Quote
  #1238  
Old 02-06-2011, 11:35 PM
tthomass's Avatar
tthomass tthomass is offline
LawnSite Gold Member
 
Join Date: Jun 2006
Location: N. VA
Posts: 3,441
I'm saying hire a professional. Direct mail is a small small part. Direct mail is like saying go buy a red truck. Well, what kind of red truck? Direct mail itself has to be defined or you're wasting money.
Reply With Quote
  #1239  
Old 02-06-2011, 11:43 PM
srl28's Avatar
srl28 srl28 is offline
LawnSite Bronze Member
 
Join Date: Oct 2005
Location: New Jersey
Posts: 1,172
Understood, wasnt sure what you meant exactly. I think with any marketing its not just a one step process.
Reply With Quote
  #1240  
Old 02-07-2011, 12:21 AM
MexicanAmerican1 MexicanAmerican1 is offline
LawnSite Member
 
Join Date: Jan 2011
Location: Elkins Park, PA
Posts: 49
Quote:
Originally Posted by tthomass View Post
I'm saying hire a professional. Direct mail is a small small part. Direct mail is like saying go buy a red truck. Well, what kind of red truck? Direct mail itself has to be defined or you're wasting money.
Will you recomen your professional? Sound like you have good experiense.
Reply With Quote
Reply

Thread Tools
Display Modes

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off

Forum Jump





Powered by vBulletin® Version 3.8.6
Copyright ©2000 - 2014, Jelsoft Enterprises Ltd.
Copyright ©1998 - 2012, LawnSite.comô - Moose River Media
All times are GMT -4. The time now is 05:35 PM.

Page generated in 0.07883 seconds with 8 queries