Register free!
Search
 
     

The Green Industry's Resource Center


Click for Weather
Reply
 
Thread Tools Display Modes
  #1  
Old 12-11-2007, 01:21 PM
cutemhigh cutemhigh is offline
LawnSite Member
 
Join Date: Nov 2007
Location: 44060
Posts: 30
Pens in advertising

So, the business I am in now, which is my "transitional employer" LOL..I find that I go thru the pens. I work in a restaurant, and its a conflict for me to handout business cards even though I get the opportunity to meet 100 or so people each day. So, I had the thought..I buy pens all the time, might as well beat em at their own game..how about advertising pens?
I may or may not tell them its my business, but what the hey? Theyre gonna keep my pen anyway, may as well be my business card!
That could work with lighters, too, for you smokers out there!
Reply With Quote
  #2  
Old 12-11-2007, 02:00 PM
Exact Rototilling's Avatar
Exact Rototilling Exact Rototilling is offline
LawnSite Platinum Member
 
Join Date: Jun 2007
Location: Zone: 5B
Posts: 4,588
Quote:
Originally Posted by cutemhigh View Post
So, the business I am in now, which is my "transitional employer" LOL..I find that I go thru the pens. I work in a restaurant, and its a conflict for me to handout business cards even though I get the opportunity to meet 100 or so people each day. So, I had the thought..I buy pens all the time, might as well beat em at their own game..how about advertising pens?
I may or may not tell them its my business, but what the hey? Theyre gonna keep my pen anyway, may as well be my business card!
That could work with lighters, too, for you smokers out there!
Yes if you're going to buy them anyway why not use ones that advertise your biz. The only ones I would personally bother with are BIC clicker medium point pens. Advertising with crummy iffy quality junk pens that people don't like to us [besides the lettering scraps off] is really annoying and IMO hurts your advertising message.

Sportsman's warehouse uses Bic clickers and as well as my local tractor dealer ship. They get used and kept until they run dry.

Not really sure how effective a pen is on acquiring new customers, however I would not hesitate to hand them to a client who needs to write a check, when giving estimates for services, signing contracts etc.
__________________

I'd Rather Be Flying
Always Looking for Greener Grass
Always Looking for Better Mower Blades ô
Say "YES" to higher mowing heights.
...
Reply With Quote
  #3  
Old 12-11-2007, 02:08 PM
Team-Green L&L's Avatar
Team-Green L&L Team-Green L&L is offline
LawnSite Bronze Member
 
Join Date: Feb 2006
Location: Cincinnati, Ohio
Posts: 1,779
Pens are EXTREMELY effective to gaining new clients. I mean that in comparison to cards. Business cards seldom drive new business without a face-to-face interaction with a company rep. If you are not acting on behalf of your company then the message will be delivered just as effectively through pens. The cost level is increased, but the labor load is decreased. In short, pens are a good tool to keep in stock and hand out regularly.

We use www.comda.com or more specifically www.comdapens.com for our pens and calenders (which are great for holiday gifts). The cost is around .74 a unit for either and they have NET billing for those of us that like to see what we're buying before we pay for it.

Good luck in your marketing efforts!
Reply With Quote
  #4  
Old 12-11-2007, 02:11 PM
bohiaa's Avatar
bohiaa bohiaa is offline
LawnSite Fanatic
 
Join Date: Jun 2005
Location: Bellville Texas, near Houston
Posts: 5,017
Quote:
Originally Posted by Team-Green L&L View Post
Pens are EXTREMELY effective to gaining new clients. I mean that in comparison to cards. Business cards seldom drive new business without a face-to-face interaction with a company rep. If you are not acting on behalf of your company then the message will be delivered just as effectively through pens. The cost level is increased, but the labor load is decreased. In short, pens are a good tool to keep in stock and hand out regularly.

We use www.comda.com or more specifically www.comdapens.com for our pens and calenders (which are great for holiday gifts). The cost is around .74 a unit for either and they have NET billing for those of us that like to see what we're buying before we pay for it.

Good luck in your marketing efforts!


Yup What he said
Reply With Quote
Reply

Thread Tools
Display Modes

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off

Forum Jump





Powered by vBulletin® Version 3.8.6
Copyright ©2000 - 2014, Jelsoft Enterprises Ltd.
Copyright ©1998 - 2012, LawnSite.comô - Moose River Media
All times are GMT -4. The time now is 08:51 AM.

Page generated in 0.08038 seconds with 7 queries