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Old 07-21-2010, 05:54 PM
cjermaine30 cjermaine30 is offline
LawnSite Member
Join Date: Jun 2010
Location: Hattiesburg MS
Posts: 16
marketing:If you only had to choose one.which would you choose?

If you were starting a lawn care company and you only could choose one of these options to reach your prospects. Which one would it be and why? I'm basically asking which one is more effective? Lets say you already have business cards so we don't have to add that.

1 Postcards
2 Door hangers
3 Brochures
4 Flyers

which would you choose and why?
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Old 07-21-2010, 07:27 PM
MowHouston MowHouston is offline
LawnSite Bronze Member
Join Date: Sep 2007
Location: Houston, Tx
Posts: 1,012
All of those generally have a 1% - 2% call back ratio. CALL BACK RATIO, not new customer ratio. There are older threads where people talk about their successes with it also. Some people report alot less, some people report a lot more. It all comes down to how you design your advertisements and how/when/where you distribute them.

I guess it would come down to cost, and I believe flyers are the least expensive of the lot. But I would personally choose doorhangers for the best presentation.
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