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Old 10-15-2013, 10:00 AM
HHlandscaping HHlandscaping is offline
LawnSite Member
Join Date: Nov 2010
Location: West Trenton , NJ
Posts: 173
Fall Marketing/Advertising

I was just wondering what you guys do in the fall for Advertising and Marketing

I just bought a tow behind leaf vac so I am trying to get a few more Clean ups

Than I did last year.

I plan on sending out a fall eddm flyer as of now .
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Old 10-15-2013, 01:35 PM
TTS TTS is offline
LawnSite Senior Member
Join Date: Jan 2013
Location: Wisconsin
Posts: 618
Sounds like you just bought a home run hitter, get that thing lettered up and make sure the whole set up is clean and easy to identify and go drive it around. A vast majority of people can figure out what a leaf loader is and what it does just by seeing it. Get it out there and get them to see it and they will begin to associate you with the fall task they dread the most. If properly applied I bet you could land more jobs from people seeing the setup than with an EDDM campaign.
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Old 10-15-2013, 09:45 PM
recycledsole recycledsole is offline
LawnSite Gold Member
Join Date: Aug 2012
Location: MD
Posts: 3,210
If you can pass out the flyers by hand (or your employees) there is a higher ROI on that than EDDM. Plus the flyers cost less. If the houses are real far apart, or gated, than doing EDDM makes sense.
Good luck
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