Register free!

The Green Industry's Resource Center


Reply
 
Thread Tools   Display Modes
  #1  
Old 07-01-2012, 08:36 PM
AskTurfPro's Avatar
AskTurfPro AskTurfPro is offline
LawnSite Member
 
Join Date: Jun 2012
Location: Niceville, Florida
Posts: 14
How to ask for customer referrals ?

I have always thought that the best way to grow your business is through positive referrals from satisfied customers.

Do you ask your customers for referrals for new business? If yes, how do you approach them? How does it work for you? Do you reward them for the referral?
__________________
AskTurfPro
Reply With Quote
  #2  
Old 07-01-2012, 09:45 PM
Blades Lawn Maintenance's Avatar
Blades Lawn Maintenance Blades Lawn Maintenance is offline
LawnSite Bronze Member
 
Join Date: Mar 2012
Location: Baton Rouge, La
Posts: 1,232
Subscribing
__________________
“Life takes on meaning when you become motivated, set goals and charge after them in an unstoppable manner.”
*Les Brown


"There is no such thing as failure. There are only results." – Tony Robbins


Enough Said...
Reply With Quote
  #3  
Old 07-02-2012, 12:49 AM
alldayrj's Avatar
alldayrj alldayrj is online now
LawnSite Gold Member
 
Join Date: Apr 2012
Location: Long island, NY
Posts: 3,129
Sometimes i tell them there is a gift for referring like a gift certificate etc. but every job i finish after we walk the job and i get paid i give the customer a few business cards for friends/family/neighbors.
Posted via Mobile Device
Reply With Quote
  #4  
Old 07-03-2012, 10:14 PM
AskTurfPro's Avatar
AskTurfPro AskTurfPro is offline
LawnSite Member
 
Join Date: Jun 2012
Location: Niceville, Florida
Posts: 14
Thanks alldayrj, good suggestion. It probably works good if you do it face to face. Then they can see that you really value their referral. Your method probably works good for hardscaping.

I have allot of maintenance customers that I don't always see. I was thinking about putting a note in with invoices, and offering a gift certificate, but not sure how to track it and it seems a little impersonal.
__________________
AskTurfPro
Reply With Quote
  #5  
Old 07-03-2012, 10:39 PM
alldayrj's Avatar
alldayrj alldayrj is online now
LawnSite Gold Member
 
Join Date: Apr 2012
Location: Long island, NY
Posts: 3,129
Yea referrals are super important to my type of business because I'm constantly trying to find the next week or months work. We don't do the same patio every week ya kno? Having the advantage of being recommended to someone and having them call me without spending advertising$$$ is a wonderful thing
Posted via Mobile Device
Reply With Quote
  #6  
Old 07-03-2012, 11:07 PM
jsslawncare's Avatar
jsslawncare jsslawncare is online now
LawnSite Bronze Member
 
Join Date: Feb 2011
Location: North Georgia
Posts: 1,672
"Hey! you know anybody that need they grass cut?"
Say it just as I have worded it.

I personal don't ask customer's for this, but it still happen's and I don't offer reward's. I do thank them.
__________________
All equipment is wore out. <- Never mind. All equipment has been repainted and with new decals. It's like I have new mower's again!
48" Ferris WB
36" Ferris WB
All Echo hand helds
<- That's how I feel at the end of the day.
Reply With Quote
  #7  
Old 07-03-2012, 11:20 PM
fentonlawncare fentonlawncare is offline
LawnSite Member
 
Join Date: Jun 2012
Location: Arden Hills, MN
Posts: 29
You can always follow up with your customers via e-mail. I always get my customers e-mail address. Ask them how they like your services, is there anything you could tweek and so forth. Then tell them you give a $5 off coupon for every referral that turns into a contract. So... if you are cutting someones lawn for $35 and they give you 2 referrals that lead to contracts their next weekly mowing would be $25. Something like this makes them feel valued because you are first getting there thoughts on your service and second giving them discounts if they get you referrals! It's a win win.
__________________
www.fentonslawncare.com
Reply With Quote
  #8  
Old 07-03-2012, 11:21 PM
Patriot Services's Avatar
Patriot Services Patriot Services is online now
LawnSite Fanatic
 
Join Date: Jul 2006
Location: Tampa FL
Posts: 8,659
I am toying with the idea of offering a one time discount for favorable reviews on my online sites such as Angies and Yelp, etc. Seems like the future way. Usually we get asked if we have room on our schedule for additional customers.
Posted via Mobile Device
Reply With Quote
  #9  
Old 07-11-2012, 01:12 PM
Kkane97 Kkane97 is offline
LawnSite Senior Member
 
Join Date: Apr 2012
Location: Hudson Valley NY
Posts: 681
I got 3 new accounts this year from referrals, I offered my existing customers 1 free cut for a new customer aquired, limit 1 per person per year (i dont work for free lol )
__________________

John Deere
Troybilt
Husqvarna
Echo
Reply With Quote
  #10  
Old 07-15-2012, 12:57 AM
BeachysLawn's Avatar
BeachysLawn BeachysLawn is offline
LawnSite Senior Member
 
Join Date: Nov 2011
Location: VA
Posts: 267
I've never understood why people limit the rewards. If a free cut was what I gave as a reward for a referral, I would cut a customers lawn for free all year long if they referred me 32 new weekly clients. The second and third referral are not worth less than the first one.
Reply With Quote
Reply

Thread Tools
Display Modes

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off

Forum Jump





Powered by vBulletin® Version 3.8.6
Copyright ©2000 - 2014, Jelsoft Enterprises Ltd.
Copyright ©1998 - 2012, LawnSite.com™ - Moose River Media
All times are GMT -4. The time now is 11:45 PM.

Page generated in 0.08091 seconds with 9 queries