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  #1  
Old 09-15-2012, 10:46 AM
Dave does lawns Dave does lawns is offline
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Join Date: Apr 2010
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Approaching new homeowner

So I have this really nice street with 4 houses in a row. Each cut is $50 and I have had them for 2 years now. About 6 weeks ago a senior gentlemen came up to me who lives at the other end of the street. Guy says his lawn company of 12 years quit on him and he cannot find him. I asked a series of questions that I ask every new lead to try and weed out the bad and he seemed great so I put him on the schedule. Now 6 Weeks later he informs me that he is moving tomorrow and the house is already sold and the possession date is next week. I am assuming that is likely why the previous just quit after 12 years. I was able to get the last name of the new owner, and I was thinking about sending a letter:

Dear Mr,Mrs Lastname.

Welcome to the neighborhood..........


I am willing to hear any suggestion on how to scoop up this job, I like having 5 houses at the same spot.

Selling points I have thought of including in letter that I know this property needs, Aeration, Leaves & eaves/gutter cleaning.
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  #2  
Old 09-15-2012, 10:57 AM
C Jovingo Landscaping C Jovingo Landscaping is offline
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I wouldn't try & upsell before you have the client. Sell them on the fact you already have been doing the maintenance on the lawn & you hope they give you the opportunity to continue. If there are issues with the lawn then state that you've only had it 6 weeks. I'd try to get maintenance first, then upsell extas after.
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  #3  
Old 09-15-2012, 11:16 AM
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ELS Landscape ELS Landscape is offline
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I upsell after landing the basic service too.
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  #4  
Old 09-15-2012, 06:57 PM
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Big C Big C is offline
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Go for it.....hell....what's the worse that can happen?
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  #5  
Old 09-15-2012, 07:08 PM
larryinalabama larryinalabama is online now
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I go knock on the door, even if it has to be a Saturday to catch them at home.
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  #6  
Old 09-15-2012, 07:17 PM
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grandview (2006) grandview (2006) is offline
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Quote:
Originally Posted by larryinalabama View Post
I go knock on the door, even if it has to be a Saturday to catch them at home.
Easiest way to do it.
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  #7  
Old 09-15-2012, 07:28 PM
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lawnkingforever lawnkingforever is offline
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Location: Pittsburgh PA
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Quote:
Originally Posted by larryinalabama View Post
I go knock on the door, even if it has to be a Saturday to catch them at home.
Yep. Had a longtime customer move earlier in the summer. They had me mow until the closing. I seen the new homeowners the following week. Knocked on the door introduced myself and was mowing that day. It did help that the previous people referred me.
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Old 09-16-2012, 08:37 AM
C Jovingo Landscaping C Jovingo Landscaping is offline
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I would catch them at home also. Once they accept or decline mowing service then tell them about other services. Even if they wanna mow themselves you can tell them to call if they need aeration, mulching, trimming, gutter cleaning, etc.

Let us know how it goes. People always post with questions, then usually never come back to thread to post what advice they used & what happened.
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  #9  
Old 09-16-2012, 10:32 AM
Dave does lawns Dave does lawns is offline
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Quote:
Originally Posted by C Jovingo Landscaping View Post
I would catch them at home also. Once they accept or decline mowing service then tell them about other services. Even if they wanna mow themselves you can tell them to call if they need aeration, mulching, trimming, gutter cleaning, etc.

Let us know how it goes. People always post with questions, then usually never come back to thread to post what advice they used & what happened.
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10-4 C J. That's the hardest part of using the search feature is you read the question and hear many variations of an answer, but very rarely an outcome of what worked and what didn't.

I will leave a letter/flyer, and then stop by shortly after if I have to. Possesion date is Sept 28th.
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