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Old 01-22-2003, 01:41 AM
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HarryD HarryD is offline
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LOGO help

gunna try and make my own logo , just got publisher and not sure where to start . any help and info would be great
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Old 01-22-2003, 08:04 AM
turfmarketing turfmarketing is offline
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Good luck. Obviously, I would recommend using a professional service or at least some professional graphics, but if you insist on doing it yourself, here are some tips;

Forget everything you know about the turf business. You are developing an image for the people outside the industry.

Think about other logos you've seen that you liked. Don't restrict yourself to the green industry. Your logo (image) will be competing in the minds of your target customers with the pizza shop, dry cleaners, auto dealer, etc.--Many logos, and other marketing material, are executed poorly because the author or their client insists on viewing the material with blinders on.

Think about all the applications and necessary reproduction techniques needed. Remember that this logo should reproduce well in only one or two colors, must be capable of being put on a shirt or hat, should reproduce cleanly when you print it from your laser printer, etc.

And last, but not least, keep it simple and clean.
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Old 01-22-2003, 08:56 AM
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ksland ksland is offline
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Bring publisher back and get Adobe Illustrator, Then buy a book.
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  #4  
Old 01-22-2003, 10:44 AM
BRL BRL is offline
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Ditto ksland's & Turfmarketing's posts!!!
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Old 01-22-2003, 11:39 AM
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HarryD HarryD is offline
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ok I got adobe illustrator . you think the book will help alot ksland . I saw what you designed and was impressed . I probly will go with a pro because I would like it to really stand out . but thought I would mess around first . only time on my hands right now
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  #6  
Old 01-22-2003, 02:52 PM
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Mykster Mykster is offline
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Can't wait to see what you come up with.
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  #7  
Old 01-22-2003, 04:08 PM
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HarryD HarryD is offline
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WOW im gunna need a book with adobe dont know where to start hehe
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  #8  
Old 01-22-2003, 05:46 PM
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MOW ED MOW ED is offline
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How about those teeth and eyes in your avatar, as I scroll down the posts I know immediately that it is you without looking at your name.
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  #9  
Old 01-22-2003, 11:38 PM
loganshardscape loganshardscape is offline
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$20 logo designs
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  #10  
Old 01-23-2003, 09:22 AM
turfmarketing turfmarketing is offline
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Be careful of the $20 logo places. Many of these logos look great on the computer screen in full color. But consider business card and stationary reproduction. The cost for 4-color printing can be hundreds and thousands of dollars more than one or two-color printing. And since their logos aren't designed to work in one or two color (which actually takes longer to do right), if you convert it yourself, it'll look pretty bad. This doesn't even consider shirts, signs, etc.

Basically those shops create quick and dirty illustrations designed to catch the business-owner eye and not worry about the long-term aspects of using the image on a consistant basis. Kind of like the fishing lure. Is it designed to attract the fish or the fisherman.
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