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Old 02-27-2013, 12:43 PM
Tsklandscaping Tsklandscaping is offline
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Join Date: Feb 2013
Location: Warren Ohio
Posts: 52
Quote:
Originally Posted by Dwilliams239 View Post
Last season I was off the books and was pretty successful while racking up equipment. I had about 23 accounts. This season I am wanting to go legit and go big. I have the equipment already, a little older but I am planning to replace it as the business grows.

I will use this thread to continue to ask questions, but the main question I have right now is if I am having a brilliant idea, or if it is not a good idea at all.

Last season, I got alot of customers because they liked seeing a teenager (I'm 16, 17 in march) out working instead of just sitting on his butt. I realize that not everybody would want a young kid doing this kind of work, but I think I was successful because I am 6', 205, full beard, live in the gym for football... you get the picture. What Im getting at, when the people saw me, they thought I was out of college trying to make a start in life/trying to pay for college. When they talked to me and got to know me, they were shocked I was in high school for one, and they loved the fact that I was out there working my butt off. (lots of lazy kids in my area haha) My slogan was "An honest, hard-working teenager looking for work". I think that my age and "get it done right or not get paid" attitude was a key to my success.

I also think that being young and advertising as a teenager on my flyers (the slogan), lost me a bunch of potential business because they didnt the risk of a kid working on their yard and just threw the flyer out. I think that becoming a legitimate business and being able to advertise being licensed and insured will help in that area.

I am banking on door-to-door advertising, and that the niche that I have with my age will get me a bunch of yards, while being insured and a legitimate business.

My question is, should I further play with the niche and name my business "Panther Lawn Care, L.L.C.", and have a football helmet on the trailer with my number with quote, mimicking the local high school I go to? (See attached pics). Maybe make a deal with my coach for home game tickets, and give them out free to my clients as a perk? (which in turn would increase game attendence and concession sales).

Or would this have a more negative than positive for me being young, even though Im licensed and insured? Should I go with something safer and more professional like "D&W Lawn Care, L.L.C."?

Trying to get all this figured out and set up to get the business side set up so I can start advertising before the grass starts growing.

Also, been researching on the site about starting up, and I notice that there are tons of "Im starting up and am expecting to make a million" threads and members get annoyed by these. I am going try my best not to sound like this. I have the equipment to start already from last year and no debt. Ive got a good amount to start up again with, to cover setting up the business and advertising and operating costs until the money starts to flow again. I'm not expecting a million, but am wanting 15-20 an hour for me, which is a heck of alot more that what I can make working minimum wage, which is my goal. I have an expense calculations thing set up in Excel that I would like to have checked to make sure its sound. (used it last year to just make sure I wasnt losing money) (mower use, maintenance, fuel burned, etc. by minutes machined used). I understand this isn't a gold-mine, and not everything earned is profit, its hard work that could have high reward if done right, but I like the work.

Also, I understand I cant open a business at my age. Been reading through this and am going to get one of my parents to sign for the corporation, and then I would be an employee. I read somewhere on here that a minority owner of a corporation (woman), could get tax breaks, so I will most likely ask my mom to help me. Any help on this will help and is welcome.

But for right now I would like to get the name straight first.

Sorry for rambling,
Danny Williams
You should take out the text part and the teenager part and the slogan. All you need is your company name and phone big enough for everyone to see. Honestly people wont have time to look at you slogan when you are going 45mph down the road. And you honestly don't need to go "legal" the only reason you would have to go legal is if you are doing commercial properties.
and then you would be subject to a 1099 from them. but if your going to mow residential you don't need to go legal and you can still have your name on your trailer. Hope it helps!!
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