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  #1  
Old 03-31-2013, 06:47 PM
rcreech's Avatar
rcreech rcreech is offline
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Your thoughts please

We did two commercials last year and they both went really well.

Please give me your thoughts on this.

http://youtu.be/xEb25E1nt6E
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  #2  
Old 03-31-2013, 07:03 PM
lawnsofsnh lawnsofsnh is offline
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Well done commercial...though are company does sell six applications. We work on on a 36 week growing season so six treatments spaced six weeks apart works well for us. We are fortunate that rainfall is adequate for most of the season.

Everyone has differing views on what works. If it works then go for it.
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  #3  
Old 03-31-2013, 09:49 PM
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RigglePLC RigglePLC is offline
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Good commercial; I like it.
However...I was shocked when you mentioned fertilization, and then showed a crappy lawn and some kind of machine putting it down. After I watched a couple more times I realized it was not fertilization--but perhaps a slit seeder. Clear before and after photos with a flipping calender between would be nice. Reduce pics of your equipment. Try to show a really nice yard and a satisfied customer--cute kids and dog are a help. I suggest, "If you have 6 to 8 applications, you are paying too much."
No mention of crabgrass or grubs and no photos of weeds or weed spray. Tru Green guarantees; do you?
I do not think you should show the large tractor going across the sidewalk on what appears to be a small lawn. You don't mention if you use top-quality seed...do you? Disease resistant? Dark green? Fast results?
Are you experienced? Local satisfied customers?

Last edited by RigglePLC; 03-31-2013 at 09:54 PM. Reason: added
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  #4  
Old 03-31-2013, 10:03 PM
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kbrashears kbrashears is offline
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I'm not a fan of negative advertising or political ads. Spend less time bashing your opponent and more time telling me what you do that makes you great.
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  #5  
Old 03-31-2013, 10:09 PM
EquityGreen EquityGreen is offline
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Great commercial. You could add 25% more revenue by doing 5 apps...
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  #6  
Old 03-31-2013, 10:14 PM
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rcreech rcreech is offline
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Quote:
Originally Posted by kbrashears View Post
I'm not a fan of negative advertising or political ads. Spend less time bashing your opponent and more time telling me what you do that makes you great.
How do u get this being negative
Where did I bash anyone
Lol

Not taking advantage of the customer is what makes us great
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  #7  
Old 03-31-2013, 10:16 PM
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rcreech rcreech is offline
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Quote:
Originally Posted by EquityGreen View Post
Great commercial. You could add 25% more revenue by doing 5 apps...
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Lol

If the customer irrigates then we will offer a 5th app

In Ohio summers apps r not usually needed
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  #8  
Old 03-31-2013, 10:21 PM
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rcreech rcreech is offline
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Quote:
Originally Posted by RigglePLC View Post
Good commercial; I like it.
However...I was shocked when you mentioned fertilization, and then showed a crappy lawn and some kind of machine putting it down. After I watched a couple more times I realized it was not fertilization--but perhaps a slit seeder. Clear before and after photos with a flipping calender between would be nice. Reduce pics of your equipment. Try to show a really nice yard and a satisfied customer--cute kids and dog are a help. I suggest, "If you have 6 to 8 applications, you are paying too much."
No mention of crabgrass or grubs and no photos of weeds or weed spray. Tru Green guarantees; do you?
I do not think you should show the large tractor going across the sidewalk on what appears to be a small lawn. You don't mention if you use top-quality seed...do you? Disease resistant? Dark green? Fast results?
Are you experienced? Local satisfied customers?
Ok...

I have 30 seconds

It would take 2 minutes if I covered everything u just said
Lol
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  #9  
Old 03-31-2013, 11:17 PM
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kbrashears kbrashears is offline
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Quote:
Originally Posted by rcreech View Post
How do u get this being negative
Where did I bash anyone
Lol

Not taking advantage of the customer is what makes us great
Posted via Mobile Device
You bashed anyone doing more apps than you. Maybe their program is actually superior to yours. Maybe not. Just seems like a cheap shot.
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  #10  
Old 04-01-2013, 07:47 AM
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rcreech rcreech is offline
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Quote:
Originally Posted by kbrashears View Post
You bashed anyone doing more apps than you. Maybe their program is actually superior to yours. Maybe not. Just seems like a cheap shot.
Uhhhhh that is what commercials are for....

Pepsi wants everyone to think they are better then Coke
McDonalds wants everyone to think they are better then any other fast food
Ford wants everyone to think they are better then Chevy
And on and on

I want everyone to know who Lawn Plus is

This is far from bashing in my opinion.
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