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  #91  
Old 12-28-2013, 11:41 AM
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tonygreek tonygreek is online now
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Quote:
Originally Posted by Laner View Post
Here's our logo, a work in progress. Let me know what you guys think. Hoping to have the logo design complete mid-January.
I'd highly recommend hiring a professional to design your logo. Through my design eyes (I do a lot of design work), there really is not one thing that actually works together in that logo. You want elements that compliment or work in concert with each other, which none of these are doing.

Issues:
- Assuming you're going to put that on anything from yard signs to shirts to hats to your trucks, the photo background is going to be very difficult, and pricier, to try and consistently replicate. It's the reason you don't see them too often and, more often than not, they just don't look good.
- There's no balance. C&E Lane, as it is, doesn't work in an oval.
- The Lane seems like "this is the only place we could try to fit it"
- The Inc. looks awkward and tacked on.
- From a roadside, or drive by glance, do you foresee that being legible/understandable to your intended audience? I really don't.

Sorry to be harsh, but design isn't easy, nor is it for everyone.
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  #92  
Old 12-28-2013, 11:50 AM
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Laner Laner is offline
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Location: NE Iowa
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Quote:
Originally Posted by tonygreek View Post
I'd highly recommend hiring a professional to design your logo. Through my design eyes (I do a lot of design work), there really is not one thing that actually works together in that logo. You want elements that compliment or work in concert with each other, which none of these are doing.

Issues:
- Assuming you're going to put that on anything from yard signs to shirts to hats to your trucks, the photo background is going to be very difficult, and pricier, to try and consistently replicate. It's the reason you don't see them too often and, more often than not, they just don't look good.
- There's no balance. C&E Lane, as it is, doesn't work in an oval.
- The Lane seems like "this is the only place we could try to fit it"
- The Inc. looks awkward and tacked on.
- From a roadside, or drive by glance, do you foresee that being legible/understandable to your intended audience? I really don't.

Sorry to be harsh, but design isn't easy, nor is it for everyone.
Thanks for the feedback. I agree that the logo needs a lot more work. This is outsourced to a designer. I like the oval and the fact that it shows the lawn and snow background, however I think it will be difficult to use on various backgrounds (shirts, hats, etc) of different colors.

Keep the feedback coming. I appreciate it.
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  #93  
Old 12-28-2013, 12:10 PM
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PlantscapeSolutions PlantscapeSolutions is offline
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Quote:
Originally Posted by Laner View Post
Here's our logo, a work in progress. Let me know what you guys think. Hoping to have the logo design complete mid-January.
I think you would get the point across better with a single background color. You could use a push mower emblem on one side and a snow blower emblem on the other side. Even though you are no going to use a push mower or walk behind snow thrower people easily identify with them.

A single color background will also make it easier for the text on the bottom to stand out from a single color. The text on the bottom also needs to be larger.

I would drop the Inc since it's not needed, put the C&E side by side and the Lane under it.
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Services-AutoCAD Landscape Design & Install, Maintenance, Landscape Lighting, HD Holiday Lighting, Masonry (Stone, Block, Brick, and Stucco), & Arborist Work

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  #94  
Old 12-28-2013, 12:45 PM
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tonygreek tonygreek is online now
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Quote:
Originally Posted by Laner View Post
Thanks for the feedback. I agree that the logo needs a lot more work. This is outsourced to a designer.

Keep the feedback coming. I appreciate it.
If that's not your work, but that of a "graphic designer", fire them yesterday. That is in no way the work of a remotely legitimate, or competent, graphic designer. Any brand you're trying to build upon deserves significantly better than that.
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  #95  
Old 12-28-2013, 01:10 PM
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kube616 kube616 is offline
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Here's mine
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  #96  
Old 12-30-2013, 09:27 AM
HansonLandscape HansonLandscape is offline
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Smile

Here is our logo. Our owner Brandon had an idea for it as the company started and it kind of just stuck! We generally use the logo with the black text but occasionally we use the yellow text as well.
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  #97  
Old 12-30-2013, 11:10 AM
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PlantscapeSolutions PlantscapeSolutions is offline
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Quote:
Originally Posted by HansonLandscape View Post
Here is our logo. Our owner Brandon had an idea for it as the company started and it kind of just stuck! We generally use the logo with the black text but occasionally we use the yellow text as well.
Simple and classic looking. That's all you need. Good earth tone colors and easy to read text. Too many guy try to get all fancy and don't realize they are grass guys and not marketing or graphic design minded.
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Services-AutoCAD Landscape Design & Install, Maintenance, Landscape Lighting, HD Holiday Lighting, Masonry (Stone, Block, Brick, and Stucco), & Arborist Work

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Market Niche- High end residential.

-http://plantscapesolutions.net/
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  #98  
Old 12-30-2013, 11:21 AM
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PlantscapeSolutions PlantscapeSolutions is offline
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Quote:
Originally Posted by kube616 View Post
Here's mine
I would ponder a different slogan. It sounds like somethings kids in middle school kids would think up. No offense. I would think about something more professional sounding.

Turf Management
Turf Care
Landscape Care
Landscape Management

Or just some other slogan.
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Services-AutoCAD Landscape Design & Install, Maintenance, Landscape Lighting, HD Holiday Lighting, Masonry (Stone, Block, Brick, and Stucco), & Arborist Work

Accreditations & Memberships- BBB, TNLA, TPCL 611373, & Class 1 Nurserymen.

Market Niche- High end residential.

-http://plantscapesolutions.net/
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  #99  
Old 12-30-2013, 11:30 AM
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Exmarkboy13 Exmarkboy13 is offline
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after alot of changing between logos, heres our new one. I have it in any color aswell.
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  #100  
Old 12-30-2013, 11:46 AM
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PlantscapeSolutions PlantscapeSolutions is offline
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Quote:
Originally Posted by Exmarkboy13 View Post
after alot of changing between logos, heres our new one. I have it in any color aswell.
Looks good especially if commercial maintenance is your specialty. The red version made me look at Valley Crest's logo but it's different.
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Services-AutoCAD Landscape Design & Install, Maintenance, Landscape Lighting, HD Holiday Lighting, Masonry (Stone, Block, Brick, and Stucco), & Arborist Work

Accreditations & Memberships- BBB, TNLA, TPCL 611373, & Class 1 Nurserymen.

Market Niche- High end residential.

-http://plantscapesolutions.net/
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