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  #41  
Old 01-24-2014, 02:18 PM
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Trees Too Trees Too is online now
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Originally Posted by mayhem69 View Post
I don't know what to call my lawn and landscape business. I did make my own website a couple yrs. ago for some side work. Here it is, http://greenxtreme.info/
Its nothing special, but only costs me about $35/yr. to have.
My wife goes to me the other night, why don't i just call my business by my name, Ed's Lawn and Landscape. My step father has been mowing for over 20 yrs. and his lawn business is Pete Gray's Lawn Service.
I kinda like the name GreenXTreme Lawn and Landscape, its kinda cool, IMO.
I don't know, what do you guys think?
A good business name tells people about your values, and the quality of your service. On the flip side a bad business name shows inexperience and is uninformative.

Tips for picking a company name. Check out this site...
www.entrepreneur.com/article/21774

SIDEBAR: Worst company name in this business, was ironically the the flagship of the industry "ChemLawn"

"Chemical" lawn-care was a real novelty in the early 70's. But that name eventually became a liability, with a negative perception later on. I remember how it got to the point that they would brand "Chem" in a light yellowish green lettering. And "lawn" in dark green. Then in their last year or 2, they really downplayed their name with "ECOSCAPE by chemlawn".

Food for thought...
  #42  
Old 01-30-2014, 03:16 PM
dieselfuel dieselfuel is online now
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Here's a link for you from a branding firm on company naming: http://www.killianbranding.com/blog/...ng-rules-2012/
  #43  
Old 02-07-2014, 11:43 AM
mayhem69 mayhem69 is offline
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Originally Posted by Armsden&Son View Post
This is a topic that interests me greatly. I spent about 3 months coming up with my name. And ultimately, I decided on Armsden Landscaping. Armsden being my last name. Not only did I struggle with the Armsden part but the landscaping part as well. See, where I come from, which is the greater Boston area, it is very popular to name companies by the last name of the owner and then... landscaping. Traditionally, landscaping means "improving the aesthetic appearance of a piece of land by changing it's contours, adding ornamental features, or planting trees and shrubs."

Are these the only things that all the "Last Name here Landscaping" companies do? Absolutely not. And like I said, it's just kind of tradition for companies to name themselves this way. I love tradition and this plays a big part in why I chose Armsden Landscaping. You will see lots of companies using "Last Name here Land and Lawn Care" now-a-days which is a sort of all encompassing way to go about it. I like this too, it's covering all the bases. The point is, a potential customer that goes online most likely won't be as naive to skip over Armsden Landscaping if they only need lawn mowing. In my opinion, the terms : Landscaping, Lawn Care, Land Care, Grounds Management, Grounds Care, Property Management, Grounds Services, Landscape Management, can all be meant to define the list of usual suspects... lawn mowing, clean ups, plantings, pruning, aeration, patios, tree work, etc.

Now, there are also companies that do not include the above mentioned words. Companies such as Groundmasters, Early Riser, Pro Turf, Ambius, and even GreenXtreme go the opposite way with one or two word titles that sometimes include an "industry word" and sometimes not. I had about 15 titles like these in my line-up for potential company names. But, I stuck with Armsden Landscaping. Partly because I think I have a unique last name and it can be catchy. And partly because I want to remember my roots and all of those Boston based companies that had family names attached to them.

Is a business name important? In my opinion? Absolutely. It is your company's handshake, it's first impression. Sure, word of mouth is big in our industry but so is marketing and branding.
I agree totally with everything stated. I cannot use my last name though, it has 12 letters, is polish and no one will be able to say it, LOL!
But my first name is just basic, Ed.
So i was thinking i think it is good to use your name, whether its first or last name or both!
I came up with Ed Green's Lawn & Landscape.
What do you think?
I kinda like it, not boasting , but i think its pretty ingenius.
Using Green for my fake last name. I think its better than just Ed's Lawn and Landscape, dont you?
  #44  
Old 02-07-2014, 12:25 PM
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Trees Too Trees Too is online now
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The trick in the 'days of olde' was to call your company "AAAA Lawncare" so that you would be the first one listed in the Yellow Pages!
  #45  
Old 02-07-2014, 12:35 PM
mayhem69 mayhem69 is offline
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Originally Posted by Trees Too View Post
The trick in the 'days of olde' was to call your company "AAAA Lawncare" so that you would be the first one listed in the Yellow Pages!
i think nowadays , getting ranked on the web is more important than getting listed first on the yellow pages!
  #46  
Old 02-07-2014, 02:00 PM
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Trees Too Trees Too is online now
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Cheers!

Quote:
Originally Posted by Trees Too View Post
The trick in the 'days of olde' was to call your company "AAAA Lawncare" so that you would be the first one listed in the Yellow Pages!
I was just thinking of that episode of "Cheers" back in the late '80's when Rebbecca & Norm started a painting company called "AAAA Painting" so that their business would be the first one listed in the phone book!

Their motto? "Let 4-A be your foray into painting!"

- Norm Peterson
  #47  
Old 02-08-2014, 04:41 PM
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MarkintheGarden MarkintheGarden is offline
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Quote:
Originally Posted by mayhem69 View Post
I dont know what to call my lawn and landscape business. I did make my own website a couple yrs. ago for some side work. Here it is, http://greenxtreme.info/
Its nothing special, but only costs me about $35/yr. to have.
My wife goes to me the other night, why dont i just call my business by my name, Ed's Lawn and Landscape. My step father has been mowing for over 20 yrs. and his lawn business is Pete Gray's Lawn Service.
I kinda like the name GreenXTreme Lawn and Landscape, its kinda cool, imo.
I dont know, what do you guys think?
Nice website, clean, simple and colorful.
I do not like the name greenxtreme. I do not relate the eXtreme word as having anything to do with lawn care.
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  #48  
Old 02-08-2014, 06:22 PM
mayhem69 mayhem69 is offline
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Quote:
Originally Posted by MarkintheGarden View Post
Nice website, clean, simple and colorful.
I do not like the name greenxtreme. I do not relate the eXtreme word as having anything to do with lawn care.
Yea, but Green does, so im just gonna change it up a little to maybe
Ed's Green Extreme Lawn Service
or Green Extreme Lawn & Landscape
I've been asking lots of people and almost all of them like it.
And i cant come up with anything better!
Plus im tired of thinking about it, i got to settle and start with logo, bus. cards, door magnets, etc.

Alot of companys have words that do not mean anything with the name.
For example
Lawn Rangers - really rangers? i think this is just silly but people seem to like it!
I like it and it rhymes and original.

Last edited by mayhem69; 02-08-2014 at 06:26 PM.
  #49  
Old 02-08-2014, 09:09 PM
Armsden&Son Armsden&Son is online now
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Lawn Rangers is a play on the old Lone Ranger.......
  #50  
Old 02-08-2014, 09:35 PM
OneLineAtATime OneLineAtATime is offline
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My company Flawless Landscaping & Tree service...

I feel the name is the first impression...

First Class
Premier
Manicured Grounds
Advanced
Outdoor Solutions
Hardscape Concepts

I can come up with names for days... Take these above names mixed them up, add to them, what ever... Good names
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