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  #21  
Old 04-23-2014, 02:37 AM
craftsmanracer craftsmanracer is offline
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Join Date: Apr 2014
Location: Ft Myers FL
Posts: 78
Quote:
Originally Posted by TPendagast View Post
you're just starting out, with sub standard equipment and you want to claim to be the best.

You can't say "as long as I believe I am the best"

Why do you believe you are the best?

Do you and better training?
More experience?
Better equipment?
A new improved way of doing things?
a secret no one else knows?


What claim do you have to that title? Even in your own mind?

Walk us through how you convince yourself you are better than the others?
1.Just being licensed and insured puts me ahead of at least 50% of the local competition. Seriously, it is staggering how many people are running around offering $20 cuts out of the back of their vans to pay for whatever "recreational habits" they have, or other similarly depressing situation.

2.The fact that I even have and use a trimmer and edger puts me ahead of another 20%. Alot of the companies around here, just mow-n-go. Using the mower deck to blow off the driveway, etc.

3.I can speak english. Take this however way you want, but it is nice to be able to talk to the customers easily, and get feedback from them. Another 15% of companies have this going against them. I personally don't care about what color you are on the outside, but the old lady who grew up in the 50's in the south sure does. (old people are the majority of the clientele)

4.What's left? Another 15% of businesses around here? I will have to rise above these guys with my willingness to take an extra 5 minutes to take in the trash cans, clean out the pool filter, scare the family of raccoons out of the porch, or just smalltalk with them. Alot of these widowed older people have nothing going on in their lives, and are coping with depression, boredom, health issues. Talking with them on the plastic-wrapped couch is going to make alot more difference in their lives than the 20 minutes that you "lost" by not moving on to another house.
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  #22  
Old 04-23-2014, 06:27 AM
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alldayrj alldayrj is offline
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Join Date: Apr 2012
Location: Long island, NY
Posts: 3,412
You definitely have drive, just take what tony tells you seriously, hes one of the best marketing and web guys on here as well as pendagast, runs a huge operation. I can see how you would be defensive of your ad but as soon as you "know it all" youre dead wrong. Thats why were here in the first place, to learn from others
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  #23  
Old 04-23-2014, 07:10 AM
whiffyspark whiffyspark is offline
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Join Date: Jul 2011
Location: Chesapeake beach
Posts: 5,495
Difference between being cocky and ignorant

Have you done any market research? At all? There's a reason for what you've listed. Fl is about the most over saturated place to start lawn care
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  #24  
Old 01-03-2015, 12:49 AM
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burtle burtle is online now
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Join Date: Dec 2014
Location: Illinois
Posts: 163
I'm doing research and reading a lot of threads on here. A lot of good information and seems like you have heck of a drive.

How's everything going ? How many customers do you have now?
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  #25  
Old 01-03-2015, 12:57 AM
205mx 205mx is offline
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Join Date: May 2011
Location: Nashville, TN
Posts: 1,940
Quote:
Originally Posted by craftsmanracer View Post
1.Just being licensed and insured puts me ahead of at least 50% of the local competition. Seriously, it is staggering how many people are running around offering $20 cuts out of the back of their vans to pay for whatever "recreational habits" they have, or other similarly depressing situation.

2.The fact that I even have and use a trimmer and edger puts me ahead of another 20%. Alot of the companies around here, just mow-n-go. Using the mower deck to blow off the driveway, etc.

3.I can speak english. Take this however way you want, but it is nice to be able to talk to the customers easily, and get feedback from them. Another 15% of companies have this going against them. I personally don't care about what color you are on the outside, but the old lady who grew up in the 50's in the south sure does. (old people are the majority of the clientele)

4.What's left? Another 15% of businesses around here? I will have to rise above these guys with my willingness to take an extra 5 minutes to take in the trash cans, clean out the pool filter, scare the family of raccoons out of the porch, or just smalltalk with them. Alot of these widowed older people have nothing going on in their lives, and are coping with depression, boredom, health issues. Talking with them on the plastic-wrapped couch is going to make alot more difference in their lives than the 20 minutes that you "lost" by not moving on to another house.
Seriously?
Companies around me really do a good job. I mean, all of them do. I guess it's just weird here? But scaring off the raccoon is not that big of a deal. Weekly, dependable service that never fails, is what sells.

I like that you have taken the time to research your competition to find out that 20% don't use a trimmer. I would think some of those would also fall under the unlicensed category...
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Last edited by 205mx; 01-03-2015 at 01:03 AM.
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  #26  
Old 01-03-2015, 01:19 AM
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TPendagast TPendagast is offline
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Join Date: May 2008
Location: Wasilla, AK
Posts: 5,001
Quote:
Originally Posted by 205mx View Post
Seriously?
Companies around me really do a good job. I mean, all of them do. I guess it's just weird here? But scaring off the raccoon is not that big of a deal. Weekly, dependable service that never fails, is what sells.

I like that you have taken the time to research your competition to find out that 20% don't use a trimmer. I would think some of those would also fall under the unlicensed category...
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I think a lot of those guys DO USE a trimmer… it just LOOKS like they don't
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  #27  
Old 01-03-2015, 07:36 AM
Kawizx62003 Kawizx62003 is offline
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Join Date: Oct 2012
Location: somwhere in the middle
Posts: 1,432
I am not the best. In fact, I am considering my tag line to be, "Average lawn care for the average person". HAHA
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  #28  
Old 01-03-2015, 10:09 AM
205mx 205mx is offline
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Join Date: May 2011
Location: Nashville, TN
Posts: 1,940
Quote:
Originally Posted by TPendagast View Post
I think a lot of those guys DO USE a trimmer… it just LOOKS like they don't
Why doesn't the OP start a pressure washing business? Or driveway sealant business? Or bathroom remodeling?
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