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  #11  
Old 04-30-2014, 10:19 PM
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mwalz mwalz is online now
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Join Date: Aug 2013
Location: St. Louis
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Taken me 3 years to get 15 lawns to do, not that i really advertised, but do good work. I screw up on that sometimes and don't leave a property in perfect shape, and as already said, someone is ALWAYS watching you. Act professional and clients will come. I do door hangers for advertisement. I would suggest somewhere around 3k door hangers. So far put out 800 of them, and have gotten 5 calls. 4 for mowing(got 3 of the jobs), and one from a guy wanting to sell me a mower.
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  #12  
Old 04-30-2014, 10:20 PM
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A. W. Landscapers, Inc. A. W. Landscapers, Inc. is offline
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Join Date: Oct 2013
Location: Fort Worth, Texas
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If you don't have a website, get one.

Invest some advertising dollars on Google AdWords.

Do another round of postcards if you have the funds to do so. Post a copy of your postcard here and get some feedback on your marketing message.

Get door hangers and hang doors when you are not mowing…your job is to market and sell new business.

Contact/go to every church and house of worship in your area and submit a bid to takeover their lawn mowing. While you are there, ask if they distribute any printed material to their parish members and inquire about purchasing advertising space. Also consider trading services for advertising space.
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  #13  
Old 04-30-2014, 10:23 PM
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CreativeLawncareSolutions CreativeLawncareSolutions is online now
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Join Date: Jan 2013
Location: cincinnati, oh
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Website, website, website. NOW.
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  #14  
Old 05-01-2014, 08:44 AM
32vld 32vld is offline
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Join Date: Feb 2011
Location: LI NY
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Quote:
Originally Posted by jcory430 View Post
Craig's list is your friend. I have gotten a good amount of business there. Some great accounts, some not so great accounts. But the money still spends.
CL only gets bottom feeder's where I am.
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  #15  
Old 05-01-2014, 11:50 AM
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Kelly's Landscaping Kelly's Landscaping is online now
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Join Date: Dec 2003
Location: Milford CT
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Local home town papers were always good for us. Placed an ad in the classified next to about 10-20 other landscapers. Cost like 70 dollars a week we use to run it for 8-10 weeks every spring and it would always generate 1-2 new lawns a week. When it slowed down we would pull it.

In a normal year Id say your screwed but this year is anything but normal its very cold and many lawns in my area still aren't even growing. So its very likely you shot to early and missed your target because they were not thinking about lawn mowing yet. Don't be afraid to spend a few thousand and increase your exposure by trying several methods of advertizing and get on it now while many people still haven't found their new lawn care company. It only gets harder later in the season so get to work.
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  #16  
Old 05-01-2014, 11:52 AM
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Kelly's Landscaping Kelly's Landscaping is online now
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Location: Milford CT
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Quote:
Originally Posted by 32vld View Post
CL only gets bottom feeder's where I am.
Your not kidding about that either. I am looking at leasing my mowers in the future so I won't have to deal with these scumbags when its comes time to retire a piece of equipment and get your money back out of it.
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  #17  
Old 05-03-2014, 01:53 PM
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GearMonkey GearMonkey is offline
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Join Date: May 2014
Location: Spring Hill, TN
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Quote:
Originally Posted by Kelly's Landscaping View Post
Your not kidding about that either. I am looking at leasing my mowers in the future so I won't have to deal with these scumbags when its comes time to retire a piece of equipment and get your money back out of it.
Who are "scumbags"? Craigslist users?
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  #18  
Old 05-03-2014, 08:32 PM
georgialawn88 georgialawn88 is offline
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Join Date: Apr 2012
Location: atlanta georgia
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advertise advertise advertise. then advertise some more. post cards door hangers. door hangers on sat. and sunday. when it rains walk in the rain while everyone else is watching tv not doing anything. craigslist. When you mow a yard give their neighbor a estimate. keep going don't quit and you tube eric Thomas when you want to quit. Then watch the persuit of happyness. Then watch rocky. Then advertise more. Then go do some more advertising. give yourself pep talks. then advertise more. then give free cuts for referals. then quit your pizza job you hate advertise some more and go full time. the end
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  #19  
Old 05-03-2014, 08:34 PM
georgialawn88 georgialawn88 is offline
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Join Date: Apr 2012
Location: atlanta georgia
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Quote:
Originally Posted by GearMonkey View Post
Who are "scumbags"? Craigslist users?
you must be a craigslist user. jk
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  #20  
Old 05-05-2014, 07:52 PM
Mowinglifer Mowinglifer is offline
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Join Date: Apr 2014
Location: In the field
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Build a website and work on the search engine optimizing, going with godaddy you can set up a site cheap and easily and the SEO tool is like $8 a year. It's probably the cheapest way to have a constant "billboard" out there for people to find. Good old doorhangers can't be beat either, they take time to do but you have time, in my early day's I'd put 10K out every spring and saw great results. As others have said referrals will happen, it just takes time, start tossing a note in on your invoices that you'll give a $25 gift card for referrals, it seems like people don't often talk about their lawn guys, but throwing that incentive out there really helps.

It took me a few years of constant advertising to get to fairly full schedule (or at least as full as I wanted) then I cut all my advertising except a website. At that point I wanted to stop spending on advertising and start "cherry picking" customers anyway.
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