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Old 09-24-2003, 10:34 PM
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mtdman mtdman is offline
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Best Fonts for Fliers

What fonts do you use for a flier? What do you think is the best for eye appeal and professionalism?

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Old 09-25-2003, 01:04 AM
Rustic Goat Rustic Goat is offline
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I prefer verdana.
Any block type, easy to read font will work fine. Avoid using any script font or a font that has cutesy shaped letters.
Any advertising material that the potential customer has to put ANY effort in reading, WON'T get read.
To draw attention to an area, just use a larger size, bold, or colored lettering.
KISS
Keep
It
Simple
Stupid

The stupid is not meant as anything personal, it's an advertising saying.
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Old 09-25-2003, 05:21 PM
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A1 Grass A1 Grass is offline
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I recommend Impact or something simple and bold - Plus, reverse your headline out of a block. (White type on a black square) example below:
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Old 09-25-2003, 05:25 PM
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A1 Grass A1 Grass is offline
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Here's one of my doorhanger layouts:
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There is unrest in the Forest, there is trouble with the Trees
for the Maples want more sunlight and the Oaks ignore their pleas..
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  #5  
Old 09-25-2003, 09:09 PM
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walker-talker walker-talker is offline
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Looks good A1!!!

MATT
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Old 09-26-2003, 04:08 AM
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Team Gopher Team Gopher is offline
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Hi Mtdmaster,

If you are interested in reading more about font usage in fliers, here is an article for you.

Using the appropriate font in your WordPerfect® document
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  #7  
Old 09-26-2003, 07:10 PM
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mtdman mtdman is offline
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Quote:
Originally posted by Rustic Goat
I prefer verdana.
Any block type, easy to read font will work fine. Avoid using any script font or a font that has cutesy shaped letters.
Any advertising material that the potential customer has to put ANY effort in reading, WON'T get read.
To draw attention to an area, just use a larger size, bold, or colored lettering.
KISS
Keep
It
Simple
Stupid

The stupid is not meant as anything personal, it's an advertising saying.
Ahkam's Razor: Keep it Simple, Stupid. KISS.

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  #8  
Old 09-27-2003, 12:44 PM
LawnLad LawnLad is offline
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Team Gopher - good link, thanks.

As for type of fonts, use something simple. Also, no more than two fonts should be used in an add. Use one for your headlines or things you want to call attention to, and one for the body of your ad.

WHITE SPACE is good. It lets the eye relax while reading. You're better off to simplify your message and use fewer words. Use a picture, or short description. Ask and answer a question. Don't list every single service you offer, people generally won't read through everything anyways, it's just distracting.
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  #9  
Old 10-04-2003, 11:04 PM
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tiedeman tiedeman is offline
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I like Arial-bold
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  #10  
Old 10-04-2003, 11:48 PM
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Like Lawnlad said...use no more than 2 fonts and make sure these 2 fonts compliment each other
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Check out my website

www.progressivelawn.com
www.wichitalawnmowing.com
www.partybuswichitaks.com

"We are what we repeatedly do. Excellence, then, is not an act, but a habit."
- Aristotle

"Simplicity is the ultimate sophistication."
- Leonardo da Vinci
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