Met with a guy tonight who distributes postcards. They do 4 at a time and no two businesses are the same. The rate is 6 cents each but if you do 100k you get it at 4.5 cents. Put simply, they'll distribute 100k for the price of 80k. No concerns with things being thrown in the trash etc, reputable folks. 50k = $3,000 100k = $4,500 5x7 postcards, full color on both sides are about $500 per 10,000 printed. 50k printed & distributed = $5,500 100k printed & distributed = $9,500 I plan to hit houses 5 times. How do your rates compare?